(Junior) Brand Manager
1 giorno fa
Monza, Lombardia, Italia
Beiersdorf
Tempo pieno
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h3Overview /h3 pIn this Brand Manager role, you will drive the Italian Eucerin category by translating brand strategies into local plans and launches. You'll work closely with cross-functional teams to ensure flawless execution across consumer touchpoints and activations. You'll identify growth opportunities in Face Sun and shape local priorities with regional and global stakeholders. This is a hands-on, impact-focused position in a fast-paced environment with a strong emphasis on market execution and collaboration. /p h3Retribuzione / Benefits /h3 ul lisalary between 34,000 and 43,000 EUR /li lihybrid working model (2 days remote) /li liflexible
working hours
/li lifree parking for multiple transport modes /li listore discounts on Beiersdorf products /li liparticipation bonus and health insurance /li /ul h3Responsabilità /h3 ul liDrive execution of category and brand plans for the Face Sun portfolio in line with local and global strategy /li liLead local deployment of product launches, relaunches and innovation projects coordinating stakeholders /li liAnalyze brand, category and market performance and translate insights into actionable recommendations /li liDevelop and execute local activation plans (promotions, events, PR, influencer collaborations, media support) tailored to the Italian market /li liManage marketing budgets and contribute to forecasting, planning and performance tracking /li liEnsure excellence in POS materials, sales force tools and marketing assets to maximize visibility and engagement /li liCollaborate with local, regional, and global stakeholders and external agencies to deliver projects on time and within budget /li /ul h3Requisiti fondamentali /h3 ul li2-4 years of experience in Marketing /li liExperience in product launches, consumer activation and portfolio management /li liExperience in Personal Care, Skincare or Pharmacy channel is advantageous /li liFluency in Italian and English /li liProficiency in Microsoft Excel and PowerPoint /li liIQVIA or similar market data tools is a plus /li liStrong project management, organizational and stakeholder management skills /li liAnalytical, creative, and consumer-centric thinking with a results-driven mindset /li /ul ul licollaborative mindset /li listrong communication /li listakeholder management /li liMicrosoft Excel /li liPowerPoint /li liIQVIA or similar market data tools /li /ul #J-18808-Ljbffr
working hours
/li lifree parking for multiple transport modes /li listore discounts on Beiersdorf products /li liparticipation bonus and health insurance /li /ul h3Responsabilità /h3 ul liDrive execution of category and brand plans for the Face Sun portfolio in line with local and global strategy /li liLead local deployment of product launches, relaunches and innovation projects coordinating stakeholders /li liAnalyze brand, category and market performance and translate insights into actionable recommendations /li liDevelop and execute local activation plans (promotions, events, PR, influencer collaborations, media support) tailored to the Italian market /li liManage marketing budgets and contribute to forecasting, planning and performance tracking /li liEnsure excellence in POS materials, sales force tools and marketing assets to maximize visibility and engagement /li liCollaborate with local, regional, and global stakeholders and external agencies to deliver projects on time and within budget /li /ul h3Requisiti fondamentali /h3 ul li2-4 years of experience in Marketing /li liExperience in product launches, consumer activation and portfolio management /li liExperience in Personal Care, Skincare or Pharmacy channel is advantageous /li liFluency in Italian and English /li liProficiency in Microsoft Excel and PowerPoint /li liIQVIA or similar market data tools is a plus /li liStrong project management, organizational and stakeholder management skills /li liAnalytical, creative, and consumer-centric thinking with a results-driven mindset /li /ul ul licollaborative mindset /li listrong communication /li listakeholder management /li liMicrosoft Excel /li liPowerPoint /li liIQVIA or similar market data tools /li /ul #J-18808-Ljbffr