Product Marketing Manager _international Wiring Devices

Overview In this role you drive the growth of Gewiss's Building Business by guiding the development and launch of international Wiring Devices solutions. You work with cross-functional teams to tailor offerings for BS and/or DIN VDE markets, shaping value propositions and go-to-market plans. You’ll oversee product lifecycle from concept to market, aligning with global strategy and local needs. You partner across marketing, R&D, and operations to deliver impactful, standards-compliant products that scale internationally. Retribuzione / Benefits
* stimulating and dynamic environment
* autonomy and responsibility
* continuous training and career opportunities
* international exposure and collaboration Responsabilità
* Market Analysis: assess market size, competition, and regulatory needs with global and local insights; identify opportunities and support customer engagement through events and channels.
* Product Management: craft international marketing strategies and value propositions; collaborate with Product Specialists, R&D, Manufacturing, and Supply Chain to ensure market requirements are met; support business plans and launch plans with cross-functional teams.
* Product Lifecycle Management: supervise portfolio performance; optimize product mix and manage phase-outs; ensure alignment with regional roadmaps and market positioning. Requisiti fondamentali
* 4-5 years in Product Marketing in electrical/electrotechnical industries (Wiring devices, domestic series, electrical installations)
* Knowledge of British Standard and/or German Standard
* Experience designing and executing go-to-market strategies and marketing mixes
* Fluent in English and Italian; German knowledge is a plus
* Exceptional networking and relationship management
* Influencing skills with a global context
* Analytical thinking and strategic mindset
* International standards knowledge (BS/DIN VDE)
* Go-to-market strategy design
* Marketing mix development