Global Portfolio, Retail Marketing
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* New role to influence portfolio strategy, retail marketing & brand expererience
* Global retail expansion programme with significant growth plans Azienda A globally recognised premium consumer brand embarking on an ambitious international retail expansion programme. Offerta
* Own the development and performance of key product portfolios across international retail markets.
* Translate global brand and category strategies into effective local market plans.
* Lead retail marketing initiatives, seasonal activations and promotional campaigns to drive growth.
* Develop and implement visual merchandising strategies that enhance customer experience and brand consistency.
* Manage portfolio forecasting, assortment planning and retail performance analysis.
* Partner with retail, supply chain and global stakeholders to optimise execution and commercial results.
* Support new retail market launches through impactful customer engagement and in-store activation strategies.
* Monitor market trends, consumer insights and competitor activity to identify growth opportunities.
* Manage external agencies and suppliers to deliver high quality marketing and merchandising solutions.
* Conduct regular market visits to ensure excellence in retail execution and adherence to brand standards. Competenze ed esperienza
* 10+ years of experience in Retail Marketing, Trade Marketing (within a retail environment rather than traditional FMCG), Portfolio Management or Category Management, with exposure to international markets. Experience spanning multiple regions or operating within a global role is highly preferred.
* Proven experience working within premium consumer goods, luxury retail, beauty, fragrance, fashion, watches or jewellery.
* Strong track record of developing and executing successful portfolio, marketing and customer experience strategies.
* Experience working across international or multi market environments with diverse stakeholder groups.
* Commercially minded with strong analytical, planning and project management capabilities.
* Exposure to visual merchandising, retail activation and in store customer engagement initiatives.
* Confident influencing senior stakeholders and collaborating across cross functional teams.
* Entrepreneurial, proactive and comfortable operating in a fast paced, growth oriented environment. Completa l'offerta Competitive package with benefits. #J-18808-Ljbffr
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