Regional Marketing Specialist
11 ore fa
Seniga, Lombardia, Italia
Signaturit Group
Tempo pieno
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h3bAbout Signaturit Group, a Namirial Company /b /h3 pSignaturit Group, part of the Namirial group, is the European leader in secure digital transactions. Its cloud-native, unified and modular platform enables public and private organisations to manage the entire lifecycle of their digital operations: from identity verification and onboarding to electronic signatures, authentication, communications, fraud prevention, qualified archiving and electronic invoicing. /p pAs a Qualified Trust Service Provider (QTSP) under the eIDAS Regulation, the group guarantees the highest level of legal certainty and regulatory compliance, anticipating initiatives such as eIDAS 2 and the European Digital Identity Framework (EUDI Wallet). /p pFollowing the integration of Signaturit into the Namirial Group in 2025, the company consolidates a multinational position with more than 250,000 customers, a presence in more than 90 countries, and a team of more than 1,400 employees. Headquartered in Italy and with a strong presence in Spain, France, Germany and LATAM and South-East Asia —the group combines global reach with local proximity to offer direct service to businesses and public administrations. /p h3bWhat you will do at Signaturit, A Namirial Company /b /h3 pWe are looking for a Regional Marketing Specialist to lead and execute marketing programs across the Italian market, driving demand generation, brand awareness, and pipeline growth in close collaboration with Sales, Regional Marketing, and Marketing Operations. This role owns the local go-to-market execution: from planning and running third party events to localizing campaigns and tracking their impact on the sales funnel. /p pThe ideal candidate is a hands-on marketer who thrives in a fast-paced, cross-functional environment, is comfortable working with regional and global teams, and has a strong grasp of the Italian business landscape. /p pYou main missions are: /p ul lipDesign, plan, and execute field marketing programs (events, webinars, trade shows, roundtables, partner activities) that generate qualified pipeline in the Italian market. Own the Italian Marketing Plan. /p /li lipPartner with the Sales team in Italy to align marketing activities with sales targets and account priorities (ABM approach where relevant). /p /li lipLocalize and adapt regional/global campaigns, content, and messaging for the Italian audience, ensuring cultural and linguistic relevance. /p /li lipManage the end-to-end lifecycle of local events: budget, logistics, vendor management, on-site execution, and post-event follow-up. /p /li lipTrack, measure, and report on campaign performance (leads, pipeline influence, ROI) using marketing operations tools and CRM data. /p /li lipConduct competitive intelligence and market analysis for Italy to inform positioning and campaign strategy. /p /li lipManage the local marketing budget, ensuring efficient allocation of spend across channels and activities. /p /li lipCollaborate with Regional Marketing colleagues to share best practices and ensure consistency across Southern European markets. /p /li lipBuild and maintain relationships with associations, and partner organizations to expand brand presence. /p /li /ul pbWhat we believe should contribute to your success in this context /b /p ul lip2/4 years of experience in field marketing or demand generation, ideally in a B2B/SaaS or technology environment. /p /li lipFluent in Italian and English required, Spanish is a plus. /p /li lipProven track record of planning and executing marketing events and campaigns that generate measurable pipeline results. /p /li lipExperience working with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, or similar). /p /li lipStrong project management skills, with the ability to manage multiple initiatives and stakeholders simultaneously. /p /li lipAnalytical mindset, comfortable reporting on marketing KPIs and translating data into actionable recommendations. /p /li lipWillingness to travel within Italy (and occasionally across Southern Europe) for events and customer/partner meetings. /p /li lipA proactive, collaborative attitude and comfort operating in a matrixed, multi-country organization. /p /li /ul pbIndicative Interview Process (may vary if needed, but we'll try our best to anticipate and inform): /b /p ul lipHR Discovery Call (30 min) /p /li lip1st interview with our business (direct report) /p /li lipBusiness case /p /li lip2nd interview with our business business case feedback /p /li lipOnline personnality assessment + Feedback Session /p /li lipReference check /p /li /ul pbWhy Join Us /b /p ul lipFlexible hybrid work set up /p /li lip7€ meal Voucher /p /li lipFixed term contract
- 12 months /p /li lipIndicative salary range: Base
salary:
28/33K€ depending on assessed level of autonomy. /p /li /ul pbJoin Our Vision /b /p pBe part of Signaturit Group's journey to revolutionize digital transactions across Europe and beyond. We are excited to welcome
- 12 months /p /li lipIndicative salary range: Base
salary:
28/33K€ depending on assessed level of autonomy. /p /li /ul pbJoin Our Vision /b /p pBe part of Signaturit Group's journey to revolutionize digital transactions across Europe and beyond. We are excited to welcome