Marketing Executive Live-streaming and e-sport Mars 1982 LTd

5 years of experience in the marketing/advertising of the mobile game industry of Esports and Live Streaming.

• Be the owner of a game marketing program, including (but not limited to) new game feature launch, revenue promotion, Esports tournament, streamers/influencers management and community events.
• Plan marketing activities: Study users’ insight, develop ideas/marketing program based on product’s brief and consumers’ feedback
• Content Production including Esport content, live streaming content, video, comic and other viral content production from writing script to working with production house/other creative team to deliver the work.
• Work closely with streamers/influencers/Pro-player in engagement programs.

• must know how to run and execute campaigns. and have a 360 vision of a marketing plan.
• Be aware of social/digital and content trends in gaming and entertainment.
• Had experience working with KOLs/content creators in the gaming industry.
• Excellent communication and presentation skills in English and Mandarin. Ability to articulate a vision, strategy or idea clearly with a strong capacity of syntax, learning, sharing with executives.
• Self-management skills and a self-started attitude are highly valued.
• True passion for video games, both from an end-user and marketer perspective. xysqume
• Clear knowledge of mobile and app environments.