Graphic Designer

Aquazzura is a luxury footwear brand founded in Florence in 2011 by Colombian designer Edgardo Osorio . Rooted in Italian craftsmanship and driven by a contemporary, feminine vision, Aquazzura is known for its refined elegance, exceptional comfort and timeless yet modern design. Each collection reflects a perfect balance between tradition and innovation, with a strong focus on quality, detail and savoir-faire.

Today, Aquazzura is an internationally recognized brand, distributed in over 50 countries, with headquarters in Florence and Milan and boutiques in the world’s most prestigious luxury destinations.

Posizione:

Location: Florence

Aquazzura is looking for a Graphic Designer to contribute to the development and implementation of the brand’s visual identity across digital, print, advertising, CRM and retail communication projects. The role will involve creating and adapting a wide range of visual assets, from campaigns and lookbooks to digital content, CRM materials, advertising, boutique graphics and special projects, ensuring consistency with the brand’s visual identity and aesthetic standards.

Main activities:

• Conduct visual research and develop creative concepts aligned with the brand's identity, aesthetic and visual standards.
• Manage the end-to-end development of graphic projects, from initial concept through design development to final artwork.
• Interpret creative briefs and develop visual proposals across different brand channels and touchpoints.
• Adapt and translate creative concepts across digital, editorial, advertising, retail and event formats.
• Prepare and finalize production-ready artwork for print, digital and other applications.
• Perform advanced photo retouching, including compositing, image reconstruction, color matching and image optimization.
• Independently manage assigned projects, from receiving the brief and developing the creative proposal through execution and final delivery, while meeting deadlines, priorities and the brand's quality standards.

Digital & Website

• Retouch, crop and adapt campaign and shoot imagery across multiple digital formats, including Instagram posts and Stories, square formats, widgets, widescreen assets, newsletters and banners.
• Develop graphic assets for the homepage and e-commerce website, including banners, widgets and content for different categories and sections.
• Create and adapt assets for newsletter subscriptions, transactional emails, abandoned cart communications and other digital touchpoints.
• Develop layouts for editorial content and online articles, including image selection, preparation and optimization.
• Conceptualize, design and produce digital lookbooks for campaigns, collections and Retail.
• Conceptualize, design and produce printed lookbooks for campaigns, collections, Bridal, Eyewear, Retail and special projects.
• Develop printed cards and other coordinated communication materials.
• Create and adapt dedicated graphic assets for Amazon and other digital partners.
• Conceptualize and design newsletters, from layout development to image preparation and optimization.
• Research and develop creative concepts using AI tools, including image generation, selection, compositing and post-production.

Digital Advertising & Performance

• Conceptualize, develop and adapt digital creative assets for performance marketing campaigns.
• Produce multiple formats and adaptations for Criteo, Quantcast, Google and other digital advertising channels.
• Adapt creative assets according to technical specifications, placements and platform requirements.

CRM

• Conceptualize and create creative assets and layouts for newsletters and CRM communications.
• Develop digital lookbooks and dedicated materials for CRM activities.
• Adapt creative assets across different formats according to communication flows and customer journey requirements.

Marketing & Advertising

• Develop and adapt imagery, banners and digital creative assets for partners.
• Edit and adapt video content for partner communications and initiatives.
• Develop advertising layouts for magazines, ensuring consistency with campaign guidelines and publication specifications.
• Develop and finalize artwork for large-format advertising, billboards and outdoor campaigns.
• Create layouts and production-ready artwork for tram, bus, taxi and other OOH applications.
• Create digital cards, e-vites and communication materials for partners and special initiatives.

Retail & Visual

• Develop concepts, layouts and production-ready artwork for boutique openings, closures and renovations.
• Create and adapt artwork for hoardings, window grap