Medical Communications

ROLE SUMMARY

The International Medical Communications & Content (MCC) team is part of the Global Medical Engagement and Impact (MEI) platform within the Global Chief Medical Affairs (CMAO) Office. The International MCC team drives local medical channel content strategy across the Oncology, Primary Care, Specialty Care, and Vaccines portfolio across our International Division. The team aligns closely with the Global & US Medical Channel Content Teams and other key cross-functional partners to conceptualize, adapt/develop, and disseminate all ex-US medical content through publications, congresses, medical-to-medical interactions, digital channels, and other newly prioritized internal and external ex-US specific medical channels.

The Medical Communications & Content Senior Manager will;

Partner with country medical affairs colleagues to deliver an end-to-end customer centric medical channel content strategy across Pfizer medicines and therapeutic areas within ex-US countries/regions, to optimize the engagement and reach of emerging scientific information with healthcare professionals, patients, and other stakeholders.

Will have innovative ideas to inspire and lead the execution of medical channel content strategies, aligned to global and local needs, enhancing the way medical affairs engages externally to deliver complex medical/scientific material in a relevant, engaging, and memorable way. Through strategic thinking and data driven insights the role will support country medical teams to deliver integrated, customer centric omnichannel strategies for medical content.

ROLE RESPONSIBILITIES

Deliver and execute local medical channel content strategies across assigned medicine(s) / therapeutic area (i.e., Oncology, Primary Care, Specialty Care, Vaccines) within ex-US markets (eg. Canada, EU, APAC, MERA, LATAM, China) to optimize the engagement and reach of emerging Pfizer scientific data.

Lead efficient local adaptation of global medical content as well as development of limited new local content in alignment with therapeutic area strategies, country regulations, and established enterprise standards for EU, Canada, LATAM, APAC IDM, MERA/APAC EM, China.

Partner with country medical affairs colleagues to understand local insights, therapeutic area strategy, and alignment with global strategy, and prioritise localisation/development of content that delivers against the agreed strategy and needs of customers.

Drive content re-use and ensure content creation is limited to locally prioritized assets for which no global content is available.

Ensure alignment with the commercial channel strategy where appropriate, in order to optimize the customer experience and maintain the highest standards of compliance.

Understand the customer journey and experience through customer and market insights that can inform optimal medical content format and channel strategy.

Adapt/develop content through to approvability taking into consideration planned use of material and compliance with internal policy and local Codes.

Build/adapt, translate, and personalize global/US content to ex-US local markets (e.g., language, compliance) in alignment with global/local medical scientific strategies/narratives and locally-prioritized medicines in select geographies.

Local content includes: publications, congress content, advisory board content, social media/digital platforms, and any other type of content for new priority local medical channels.

Navigate country medical reviews with associated requirements to ensure timely review, approval and posting of content on the appropriate channel.

Work closely with the content teams within the platform function to provide input into content strategies and identify new ideas and solutions.

Contribute to strategic planning for local medical congresses with cross-functional teams in support of Pfizer’s key data and scientific presence.

Stay abreast of country regulations and guidance that impact digital delivery of scientific information to external HCPs.

Stay current on all relevant Pfizer SOPs and guidance documents.

Produce analytics reports, and project scorecards as required, in line with KPIs.

Share content engagement metrics with country medical affairs colleagues to evaluate performance and tailor future strategies.

Actively mentor other team members and external vendors for effective execution of assigned tasks and goals.

Keep abreast of current literature, emerging science, medical trends, and technological developments and for enhancing content review and development.

Consistently demonstrate Pfizer values, working effectively with internal and external stakeholders, ensuring integrity, performance, and teamwork.

Basic Qualifications

Advanced scientific/healthcare degree required (PharmD, PhD, MS, etc.)

Minimum 7 years’ experience in the healthcare/pharmaceutical sector with 3+ years experience in Medical Affairs/Scientific Publications/Medical Communications

Skills & capabilities

Experience with scientific peer-reviewed publications, global medical communications, and industry publication best practices

Represent a function within a matrix organization through a strong track record of excellent presentation, customer facing, and interpersonal skills

Excellent written and oral communication skills to develop and present scientific information to varied audiences and articulate messages succinctly

Understand detailed technical information and convey complex ideas to a variety of audience types and cultures

Quickly build rapport and credibility with key internal and key external stakeholders through strong interpersonal skills

Fully conversant with relevant regulations and Pfizer policies and procedures acquired through training

Must be decisive, exercise good judgment in decisions, organized and with the ability to prioritize a large workload

Strong organizational skills to track numerous tasks for multiple simultaneous projects in a deadline-oriented environment

Ability to work independently in a matrix environment with shown flexibility and organizational awareness

Solution focused with a flexible and pragmatic approach

Direct external vendors and manage budgets, timelines, and quality of deliverables

Upholds values and drives high standards

Strong drive to learn and positive attitude to different ways of working

Digital capabilities

Advanced capability to use digital technology provided by the organisation

Highly confident and competent with digital compliance requirements

Experience in using a range of digital platforms

Strong understanding of core digital metrics used by the organisation

Strong awareness and integration of digital channels to meet customer needs

Language requirements

Strong written and oral skills in English

Fluent written and oral skills in local language of designated country/ies

Preferred Qualifications

Experience in assigned therapeutic area.

Experience in assigned countries/geographies.

Omnichannel experience preferred.

Purpose 

Breakthroughs that change patients' lives ... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.

Digital Transformation Strategy

One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.

Flexibility

We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let’s start the conversation

Equal Employment Opportunity 

We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.

Medical

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