OOH Media Planner

Trovato in: Talent IT C2 - 3 settimane fa


Milan, Italia PMX A tempo pieno

Job Description

What you’ll do:   

You’ll be a force within the company, known as a go-to-person for media planning expertise. Every day brings a new challenge to the job, but few things you can expect to be accountable for consistently: 

Working closely with the media supervisor to develop strategic channel/media approaches that routinely impress and excite clients Managing and mentoring the associate planner in gathering creative spec data, developing insertion orders, trafficking and monitoring campaigns Expertly developing and evaluating RFPs, making smart vehicle list recommendations, and effectively utilizing media research tools and resources to aid in buy recommendations and campaign development Developing close working relationships with vendors, as well as managing cross-departmental issues/questions regarding campaign execution Analyzing campaign results to highlight key learnings – and translating those learnings into concise, actionable recommendations so that we can push our work to be even more outstanding

Qualifications

We’re looking for a rising OOH Media Planner talent who is also a delight to work with, which usually includes:

Two to four years of experience working as a OOH Media Assistant or planner, preferably in a multichannel capacity at a creative agency Strong familiarity with the digital environment – you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process An artful ability to translate client objectives into exceptional media strategies – and communicate them clearly Solid understanding of general advertising and direct marketing performance metrics, and a firm grasp on media research tools and how and when to most effectively use them The candidate will have to contribute to Out of Home business growth and the work will include preparing campaigns, assisting the team and companie's clients Monitoring the campaigns' results and all tasks finalized to get a better goals Design OOH approaches and planning, under manager's supervision English level  B2/C1; Focus on  Excel  and Power Point.
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