Senior SEM Specialist

Senior SEM Specialist We are looking for an exceptional Senior SEM Specialist, with at least 5 years' experience, who has strong analytical skills to join our dynamic team. The ideal candidate will be someone who speaks fluent English and Spanish. Overall, the individual will be an active part of the SEM team, focused on developing strategies to help optimize one of our projects' visibility and increase the accessibility of websites. At Leadtech, we work hard... and play harder Our mission is to empower clients and employees to achieve their goals in the online business world. Since 2007, we have been fostering innovative and creative techniques across a multitude of industries, making us pioneers in online project management. Leadtech is dedicated to constant improvement, inspiring new ideas and methods daily, for both the present and the future. Main Tasks Implement PPC strategy and tactics (Google, Bing, and others) PPC Campaigns optimization and testing on multi-language accounts Keyword research and search queries analysis Ad Creation and Testing Quality score improvements Conversion optimization and tracking to increase ROI and drive volume Develop new seasonal/promotional offers and optimize landing pages, generating text ads, keywords and bids Keep up to date with paid search best practices, bid management systems, keyword development tools and industry research Creating briefings for creative and cooperating with design Define retargeting/remarketing strategies Target audiences for each purpose Implement retargeting/remarketing campaigns Management and optimization of remarketing campaigns Reporting and analysis on different performance metrics: CPA, CPL, ROI, KPI's, CTR Requirements At least 5 years of experience in Online Advertising for the main search engine (Google, Bing at least) Excellent Internet data analysis capabilities Strong Knowledge in Google Analytics & Google Tag Manager Advanced Microsoft Excel skills Strong analytical skills Fluent in English and Spanish Bachelor or Master Degree in Marketing, Business, e‐business, economics is a plus Very strong attention to detail Capable of managing multiple projects simultaneously Ability to work independently and synthesize large amount of data Flexibility, being able to adapt quickly to changing priorities Team worker Online spirit Desire to share your experiences and knowledge Organized Self‐motivated Proactive Benefits Growth and career development At Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities. Work‐Life balance Benefit from a flexible schedule with flextime (7 – 9:30 a.m. start, 3:30 – 6 p.m. end) and the option of working fully remote or from our Barcelona office. Enjoy free Friday afternoons with a 7‐hour workday, plus a 35‐hour workweek in July and August. Comprehensive benefits Competitive salary, full-time permanent contract, and top‐tier private health insurance (including dental and psychological services)25 days of vacation plus your birthday off, with flexible vacation options—no blackout days Unique Perks Free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views at our office in Barcelona. Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary. Equal Employment Opportunity Leadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be part of a great project Location You'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. If you prefer to be surrounded with amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions. #J-18808-Ljbffr