Senior Marketing Manager
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working hours
Hybrid working model Company store discounts Participation bonus Lead category and brand growth strategies informed by consumer and market insights Own category performance via KPI tracking, forecasting, budgeting, and long-term planning Develop and implement integrated marketing across all consumer touchpoints Drive portfolio development and innovation with European teams Build cross-functional partnerships across Marketing, Sales, Shopper Marketing, Finance, and Supply Chain 6+ years in Marketing, Brand Management or Trade Marketing in FMCG/consumer goods ~ Proven people leadership experience ~ Strong business acumen and ability to translate data into strategic recommendations ~ Experience managing complex projects in fast-paced environments ~ Excellent stakeholder management and cross-functional collaboration ~ Experience with market data sources like NielsenIQ, Circana (IRI) or similar tools; advanced Excel and PowerPoint ~ Fluent in Italian and English ~ stakeholder management ~ collaboration across functions ~ communication ~ Excel
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