Marketing and Product Manager

3 settimane fa

Bolzano, Italia Altro A tempo pieno

You will be part of a dynamic team shaping the future of a global market leader in premium wafer products. The ideal candidate is passionate about the sweet snacks sector, skilled in portfolio strategy, and has a robust background in marketing. You will drive the management, development, and optimization of our distinguished product portfolio, aiming at building and strengthening our market captainship. TASKS Analyze and monitor market trends, competitor activity, and consumer insights to identify growth opportunities and potential risks Collaborate with cross-functional teams (R&D, Sales, Operations, Finance) to define global product portfolio objectives, strategy, and guidelines, ensuring consistency and clarity of priorities across categories and markets Oversee Global Portfolio planning, coordinating the annual / multi-annual New Products Planning process supportby consolidating requests / briefs and facilitating consensus across stakeholders Recommend product range mobilization and promote de-complexity initiatives according to performance and business priorities establishing KPIs, metrics and processes to monitor and report on product portfolio performance across all brands and product categories Lead product portfolio budget management, allocating resources and funds effectively and efficiently according to overall business priorities Support the NPD process and governance, dealing with its phases, gates, deliverables, and working mechanisms, and ensuring projects adhere to established processes and procedures Supervise Product Portfolio Managers supporting their professional development PROFILE Proven experience as a Portfolio Manager, Product Marketing Manager or similar role in FMCG (10+ years); experience in the confectionery or sweet snacks industry is strongly preferred Demonstrated success in developing and managing global product portfolios Prior experience in marketing is highly desirable; ability to integrate marketing strategies with portfolio management Excellent analytical skills with the ability to interpret complex data and market research Strong project and people management skills with a track record of coordinating cross-functional teams Outstanding communication and presentation abilities in English; additional languages are an asset University degree in Business Administration, Marketing, Economics or related field; advanced degree is a plus Availability to travel internationally as required OUR OFFER The opportunity to join a globally recognized brand A collaborative, inclusive environment fostering creativity and excellence Room for professional growth and international career development An international company that cares about people and planet Company canteen Workplace : Stefanie Prader Talent Acquisition To us, Goodness means celebrating and embracing the unique diversity of every individual. Our decisions account for long-term environmental and social impacts, and we’re dedicated to building meaningful, lasting relationships. What awaits you International and family owned company Professional and Personal development supported by a dedicated plattform Jobspecific, structured and detailed onboarding phase Company restaurant with wholesome and healthy cuisine Flexible working hours and home office opportunity (if the job allows that) And a whole lot of crispy wafers...

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