CVM Insights Manager

Marketing & Customer Experience/Customer Relationship Management At Ermenegildo Zegna the talents and passion of our people are the pillars of our success. Which is why we’re looking for a CVM Insights Manager in Milan to contribute to our proud legacy and help shape our vibrant future. What makes you, makes Zegna The legacy of Zegna would not exist if it weren’t for the unique skills of every person on our team; the makers, masters, designers and doers. Everyone contributes. BASIC PURPOSE OF THE JOB As a CVM Insights Manager, you will be a lead of a team that analyses vast amounts of data to gain invaluable insights into consumer behaviour and preferences. Using cutting-edge analytical tools, you will decipher intricate patterns, enabling the creation of bespoke consumer-centric strategies with a significant business impact. Your expertise in data interpretation enables the company to cultivate deep connections with consumers, driving loyalty and increasing sales within the exclusive landscape of a luxury fashion brand What makes up your day Step into a hands-on, minds-on work environment where every challenge and opportunity helps you realize your full potential. In this role, you will: Lead a team in the development and execution of the consumer data strategy; Strong passion and knowledge of data, KPIs and reporting tools; Analyse extensive customer data to identify behavioural patterns and trends within the Zegna consumer base; Develop intuitive and attractive data visualisation and analysis frameworks; Use advanced analytical techniques to extract actionable insights and inform strategic decisions; Ability to gather requirements and adapt and manipulate data to respond to business needs and requests; Ability to build robust, flexible and scalable multi-user solutions on PowerBI ; Ability to apply machine learning algorithms and AI techniques to extract deeper insights and predictive analytics from customer data, increasing the sophistication of CVM strategies; Design, develop and implement segmentation strategies to personalise CVM campaigns and improve consumer engagement; Work with cross-functional teams to integrate data-driven approaches into overall brand strategies; Ability to work closely with internal stakeholders for creating data-storytelling (e.g. investor relations team). What makes you, makes our team When you join Zegna, you join a team, working together to shape the future of our company. For this role, we’re looking for someone with: At least 5 years of experience in a similar position; University Degree; Fluent English; Availability to business travel; Deep proficiency in data analysis: Ability to manipulate, analyze, and interpret large datasets using tools such as PowerBI, Python, and SQL; Proficiency in data visualization tools: Experience using data visualization tools like PowerBI, Tableau, or others to effectively communicate insights gained from data analysis; Proficiency in programming languages such as Python: Thorough knowledge of Python for data analysis, process automation, and predictive model development; Ability to manage and interpret statistical models: Experience in creating and interpreting statistical models to identify patterns and trends in data; Familiarity with machine learning and data mining concepts: Knowledge of machine learning and data mining fundamentals for identifying hidden patterns and predicting customer behaviors; Problem-solving skills: Ability to tackle complex data analysis challenges and develop innovative solutions to solve them; Communication skills: Ability to communicate insights gained from data analysis clearly and effectively, both verbally and through reports and presentations; Teamwork skills: Ability to collaborate effectively with other team members and cross-functional business units to achieve common goals; Attitude for continuous learning: Willingness to stay updated on new technologies and methodologies in the field of data analysis and CRM in the luxury sector. What makes you, makes our legacy Ermenegildo Zegna Group is founded on a proud history of craftsmanship and quality dating back to 1910, with a vision to ethically create the world’s finest textiles. Zegna has since expanded to ready-to-wear, becoming one of Italy’s most successful family companies and a global luxury lifestyle brand. Through our vertically-integrated, sheep to shop approach, we strive to create exceptional products without compromising on quality of life for future generations. With over 500 stores and 6,500 employees worldwide, our success is inspired by our founder’s pioneering spirit and shaped by the expertise and integrity of every individual at Zegna. Retail is more than just the act of selling products. Our Sales Channels & Retail teams bring our customers into our global community, sharing with them our creativity and craft, as well as our story and the journey of each item. These relationships are nurtured by our in-store teams and fostered by our headquarters and regional offices, who, together, are responsible for the definition, implementation, and execution of our retail strategy. It is collaboration, one of shared passion and tenacity, which ensures a level of excellence and a consistent client experience whether visiting our stores in Milan or Beijing. Production & Services Production & Services Production & Services Our Production & Services teams, which includes Technical Design, Production, and Operations, bring the artistry of our garments to life. These passionate and skilled individuals are responsible for the entire manufacturing and delivery process: from the sourcing of superior raw materials, to the careful construction of each piece, to how they are delivered to our customers. These teams are divided into two areas: textiles and apparel. Since 1910, we have been guided by the vision of our founder, Eremengildo Zegna, to create the world's most beatutiful fabrics. Today, our textile teams continue this tradition, creating fabrics and accessory collections through a considered combination of craftmanship and innovation. Our apparel production units and teams that create our ready to wear, made to measure, knitwear, and leather goods, produce garments according to our high quality standards and innovative processes and techniques. Thanks to our from sheep to shop, vertically-integrated approch the combined effort of each team ensures that the exceptional quality and vision we’ve become known for is present at every step along the way. Marketing & Customer Experience Marketing & Customer Experience Marketing & Customer Experience We tell our stories through more than just garments. Our Marketing & Customer Experience teams ensure that our journey is reflected in every touchpoint, from our campaigns and social media posts to how we delight customers in-store and online. We strive to create an inspiring and unique connection with each client, a true luxury experience that speaks authentically to our proud history and vibrant future. Most of these teams are based at our our global headquarters in Milan. The CRM and Content Brand Marketing teams, however, are present globally. Those at our headquarters define Zegna’s brand image and overarching strategy, while those in the regions collect market insight and adapt the central strategy to meet the needs and cultures of local markets. Manage & Support Manage & Support Manage & Support Our Manage & Support teams ensure that everything runs smoothly. They ensure that people and processes are all heading in the right direction, that complex challenges are overcome, and that all our teams contribute to the growth and evolution of our company. In addition to supporting our staff, our Human Resources, Finance, Legal, and IT teams also take strategic decisions about how we operate as a business today, and where our business will be tomorrow. They are present at our headquarters in Milan as well as in the regions. Design, Plan, Develop Design, Plan, Develop Artistic talent and creative expression are key to our collections. So is craftsmanship, as we constantly tailor our traditions to reflect the evolving needs of our customers. These characteristics all can be found in our teams that Design, Plan, and Develop the garments for our collections. The majority of these teams are based at our offices in Italy and Switzerland. Our Made to Measure ambassadors, however, can be found around the globe, due to the personal nature of this service. Whether based in Milan or our New York store, these teams work together so that our brand speaks with a single creative voice. They also collaborate to guarantee our products possess the excellence, innovation, and attention to detail our customers expect. Related Positions Contribute to our proud legacy, and shape our vibrant future, as what makes you, makes Zegna. Related Positions Contribute to our proud legacy, and shape our vibrant future, as what makes you, makes Zegna. VIEW OPEN POSITIONS #J-18808-Ljbffr