MARKETING DIRECTOR
1 mese fa
Opportunità di leadership per un brand di prestigio nel Food B2B
Il ruolo permette di raggiungere obiettivi di crescita concreti
Azienda
Multinazionale leader nel settore Food B2B a livello globale, con un forte impegno nell'innovazione delle soluzioni alimentari e nella creazione di esperienze distintive per una clientela professionale.
La realtà aziendale valorizza l'eccellenza operativa, la vicinanza al cliente e la sostenibilità, promuovendo una crescita solida e duratura nel tempo.
Offerta
Il/la Direttore Marketing per il Country Cluster Italia svolgerà un ruolo strategico nella guida e implementazione di tutte le attività di marketing per promuovere il brand e rafforzare la presenza del portafoglio prodotti, rivolgendosi a un ampio spettro di clienti B2B. La posizione richiede una profonda competenza nell'analisi di mercato e segmentazione, un'attitudine alla leadership e l'abilità di creare esperienze di valore per i clienti.
Riporta al Direttore Generale del Cluster Italia e VP Marketing Europa.
Responsabilità Principali:
Sviluppo e implementazione di piani di marketing allineati con la strategia aziendale e gli obiettivi di crescita, in stretta collaborazione con team globali e regionali.
Approfondire e anticipare le esigenze dei principali clienti industriali, promuovendo iniziative su misura e organizzando eventi esclusivi per consolidare relazioni strategiche.
Supervisione del marketing di brand e prodotti in collaborazione con team internazionali e agenzie, con attivazione di canali di comunicazione e ottimizzazione dei contenuti locali.
Coordinamento di attività di marketing specifiche per distributori e partner strategici, supportando il canale eCommerce con risorse digitali mirate e campagne di grande impatto.
Competenze ed esperienza
Oltre 10 anni in ruoli di marketing B2B, preferibilmente nel settore Food in contesti internazionali.
Inglese fluente; altre lingue europee costituiscono un vantaggio.
Completa l'offerta
Un'opportunità di leadership per chi desidera contribuire al posizionamento di un brand di prestigio nel settore Food B2B su scala internazionale, realizzando obiettivi di crescita ambiziosi e duraturi.
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