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Customer Experience Expert
2 settimane fa
Linear, **Compagnia diretta del Gruppo Unipol **, attiva dal 1996 e specializzata nell'offerta di prodotti assicurativi, è attualmente alla ricerca di un
**Customer Experience Expert**
da inserire nel contesto dell' **Area Marketing **, con l'obiettivo d individuare, a seguito dell'analisi dei feedback dei clienti, aree di miglioramento per la Customer Experience ed identificare opportunità di sviluppo strategie innovative per aumentare la soddisfazione e la fidelizzazione dei clienti.
Nel dettaglio, alla risorsa, saranno assegnate le seguenti attività:
- Analizzare i feedback dei clienti tramite survey NPS, Trustpilot, Google My Business, Facebook, utilizzando anche piattaforme di mercato (es. Medallia)
- Individuare azioni di miglioramento e sviluppare strategie di CX innovative
- Presentare dati ad altre funzioni aziendali
- Mappare richieste ed interventi generati dall'ascolto della Voice of Customer
- Collaborare, come referente operativo, insieme al partner, al progetto di introduzione della nuova piattaforma dedicata alla Customer Experience.
REQUISITI
- Laurea triennale in ambito economico/marketing
- Competenze e
- commerce, esperienza di almeno 3 anni in ambito digital
- Conoscenza avanzata del pacchetto office (Word, Excel, Power Point), intelligenza artificiale, machine learning
- Capacità analitiche e attitudine al problem solving
Completano il profilo: orientamento al cliente e al risultato, autonomia, proattività, iniziativa, senso di responsabilità, innovazione.
Sede di lavoro a Bologna, Contratto a Tempo Indeterminato CCNL ANIA.
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