Go-to-market Analyst

1 settimana fa

Milano, Lombardia, Italia The Fork A tempo pieno

Welcome to TheFork We're on a mission to bring people together, feed the human spirit and champion restaurant culture because we strongly believe the best things in life happen around the table, and we want you to experience those unforgettable moments.


Founded in 2007 and present in 12 countries, we are the leading restaurant booking platform across Europe, and offer the broadest community of diners access to thousands of incredible restaurants.

How do we make this happen? Through our exceptional lineup of products:

TheFork App:
our free restaurant discovery & booking app that helps you find your next table with ease

TheFork Manager:
our innovative software tool that digitizes restaurant operations and helps restaurateurs manage their bookings and increase their revenue

TheFork PAY and The

Fork Gift Card:
quick and easy ways to pay directly from TheFork app, making the payment process a piece of cake.

We have offices all over Europe, boasting a fully international team from all over the world.

We are all foodies at heart, and work together in a flexible, multicultural and positive environment which provides everyone with space to grow, both professionally and personally.


What you will do:


Within the Italian Local Marketing Team - as a Go To Market Analyst - you will be responsible to create the the best restaurant offer of your assigned area, with the objective to provide the best experience to our community of diners.

To strengthen the TheFork leadership position in Italy and to support the revenues growth, you will work on the marketing mix and in strong collaboration with the Sales and the Account Managers teams.

You will drive part of the local business (depending on your area), you will provide punctual analysis and insights, you will work on many transversal projects to impact the decisions at Country level.


Responsibilities

Relevance and quality of our restaurant offer:

  • Work together with the Sales and the Account Managers teams to increase the volume of restaurants in your area. Focus to improve at the same time the relevancy and the quality of the restaurant offer in your area of responsibility (North, Center or South & Island);
  • Identify and qualify the restaurants in your area (sourcing, segmentation );
  • Analyze the business performances based on the existing indicators and propose new lines of analysis and concrete action plans to improve or adapt the strategy for your area;
  • Provide alert and feedback to the top management to deepdive business trends with the objective to push the revenues growth;
  • Monitor the most important KPIs on a weekly basis.

Content and Experience:

  • Manage the quality of our B2C content (photos, tags, restaurant selections, wordings);
  • Work directly with the rest of the local marketing team by providing restaurant selections to run marketing activities (pr, social, performance marketing etc.).

Transversal projects:

  • Focus on the new restaurants performances to provide monthly analysis and feedback.

Requirements:

  • Bachelor/Master degree in Go-ToMarket, Marketing and Management or Communication;
  • Project management skills: autonomy, proactivity, job management;
  • Analytical skills and capabilities to model and understand data and make datadriven decisions;
  • Experience with data management tools: Excel, Salesforce, Tableau;
  • Experience in using a range of marketing tools to influence and improve business KPI's;
  • Communication skills and the ability to prepare presentations and guide recurring meetings;
  • Strong interest in the Food and Restaurant industry;
  • Entrepreneurial, proactive and comfortable working in a fastpaced environment with the ability to thrive under mínimal guidance;
  • Enjoys team work;
  • Excellent in Italian and fluent in English.

What We Offer:

  • An awesome team (not everybody like our jokes, but we try our best)
  • A Permanent contract (that can be useful in life)
  • Competitive fixed salary, bonus and equity (yes, equity)
  • Lunch vouchers available for each working day (because yes, we like to try our best restaurants)


 International teams
  • More than 30 nationalities and 16 offices worldwide ‍
  • Highly inclusive working environment
- Lifestyle benefits that can be used to reimburse physical, leisure activities, family support, travel etc

  • Free access to the Calm app
  • Health insurance fully covered by the company ‍
  • Life Insurance and Disability at no cost to the employee
  • Welfare allowance school costs, elderly care, babysitting costs, transportation, travel leisure
  • Amazing offices with dining, coffee point on each floor, and leisure area
  • Team building events (we love karaoke. A lot. A lot.)
**_ We believe that we are better together, and at TheFork we welcome you for who you are. Our workplace is for everyone, as is our people powered platform. At TheFork, we want you to bring us your unique perspective and experiences, so we can collectively keep disrupting the restaurant indust

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