Lead Professional, Sports Marketing Brand Experience Italy

6 giorni fa

Milan, Italia Nike (New) A tempo pieno

Forma parte del equipo de NIKE, Inc.

NIKE, Inc. hace más que equipar a los mejores atletas del mundo. Es un lugar para explorar el potencial, borrar las fronteras y ampliar los límites de lo que se puede ser. La empresa busca personas que puedan crecer, pensar, soñar y crear. Su cultura aumenta al adoptar la diversidad y recompensar la imaginación. La marca busca a los triunfadores, los líderes y los visionarios. En NIKE, Inc., se trata de que cada persona aporte sus habilidades y pasión a un juego desafiante y en constante evolución.

NIKE, Inc. vive para generar innovación para los atletas. Los profesionales de Marketing deportivo de Nike son el enlace vital entre la empresa y los atletas, clubes y federaciones que Nike patrocina en todo el mundo. Los empleados de marketing deportivo interactúan con atletas de primera línea para recopilar sus percepciones sobre los productos presentes y futuros, compilar historias de inspiración sobre el deporte y alimentar las relaciones a largo plazo entre los atletas y la empresa. El equipo desarrolla y ejecuta estrategias de marketing deportivo, obtiene promociones y acuerdos de licencias y actúa como embajador de Nike ante la comunidad deportiva mundial.

WHO YOU’LL WORK WITH

In this role, you will be a key member of the Sport Marketing team, collaborating closely with athletes, teams, and brand partners to drive their integration into our brand initiatives. You will play a critical role in fostering high-profile relationships within the Sport Marketing industry, with a focus on shaping the strategic direction of the Sport Marketing Italian portfolio positioning. We are looking for someone who thrives in a collaborative environment, enjoys building strong relationships, and is passionate about leveraging sports marketing to create impactful brand experiences.

WHO WE ARE LOOKING FOR

Nike Sports Marketing professionals play a crucial role in bridging the connection between the company and Nike-sponsored athletes, clubs, and federations worldwide. The Sports Marketing team partners with top athletes to gain valuable insights about current and future products, share inspiring stories about sport, and build long-lasting, meaningful relationships between the athletes and Nike. This position requires strong brand knowledge, negotiation abilities, and relationship-building skills to foster connections that benefit both the athletes and the company.

Required skills:

  • Extensive experience in Sports Marketing, Marketing, or Brand Marketing is preferred, but we welcome candidates with a passion for the industry and a strong willingness to learn.
  • Exceptional communication skills and the ability to build strong, trust-based relationships with diverse teams, athletes, and colleagues, fostering collaboration and mutual understanding.
  • Skilled at engaging with diverse audiences, promoting teamwork, and maintaining positive, productive partnerships across the sports marketing landscape.
  • Broad knowledge of the football/sport industry or a keen desire to learn.
  • Fluency in Italian and English, with excellent written and spoken communication skills in both languages.

WHAT YOU’LL WORK ON

  • Understand and drive the overall Brand Experience strategy for the gender/Fields of Play or SM Country Lead by proactively supporting the integrated seasonal brand offense.
  • Develop and execute clear plans for athletes and teams that fully leverage the potential of the portfolio, ensuring alignment with strategic goals.
  • Provide Athlete Insights to help shape and refine the portfolio, using a brand tiering approach.
  • Align our athletes with Nike’s core values around sustainability, community impact, diversity, and equality, driving purpose-led initiatives.
  • Manage the athlete request process through the Athlete Portal platform, ensuring a seamless, efficient experience for our key partners.
  • Support the athlete service journey at Nike, facilitating the integration of athletes, teams, and partners across the organization.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, a casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job posting closes on 27th November 2024.

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