Director of Sales

6 giorni fa


Italia Modulo Group Srl A tempo pieno

Italian Hospitality Collection | Full time Director of Sales

Chia Laguna Resort ("CLR") with 424 rooms is a world-class resort that provides rich, authentic experiences for avid travelers who seek to feel loved, cherished and indulged in a genuine Italian lifestyle, among gold sands and crystal water. The resort is located in the southern part of Sardinia, and it is one of the most sought-after holiday destinations in Europe.

The Director of Sales in Chia Laguna Resort directs and oversees leisure pro-active and re-active sales activities leading the sales and C&E teams on property. There will be also required a full working synergy with sales representative teams, as well as Corporate IHC sales, marketing, and revenue teams. His/her main objective will be maximizing room nights, ADR and total revenue in all properties, through consolidation of the existing markets, penetrating the new ones and constant seeking for new business opportunities.

Key Responsibilities
  1. Build a positive environment among the assigned sales team and colleagues.
  2. Conduct performance evaluation, assessments within assigned team.
  3. Coach, train, guide the team in the performance of their duties as to specific position responsibilities, sales techniques, reporting procedures etc.
  4. Recruit new team members, where needed.
  5. Develop and implement the Annual Sales Budget for the property, including key account plans, soliciting and servicing selected accounts.
  6. Participate in designated trade, service and community associations and clubs.
  7. Represent CLR on sales calls, workshops and trade shows on the assigned segments and markets.
  8. Monitor, identify and report current and future business trends to ensure profitable sales in periods of low and high demand.
  9. Provide immediate sales assistance for all critical situations of key accounts, to maintain an active account load and to act as the sales leader of the assigned segment.
  10. Monitor competitive hotels to ensure continual market share improvement.
  11. Analyze and report sales results.
  12. Pro-actively plan (for him/herself and the team) and execute weekly sales appointments, trips, sales promotion, and follow ups to achieve and exceed the revenue targets.
  13. Constantly and timely update CRM software with sales calls, account information, tasks, projects etc.
  14. Accurately identify the level of influence and decision-making power of contacts in the customer organization and use these to secure business.
  15. Support the reservation department with the conversion of new and repeat enquiries.
  16. Review customer base to determine new opportunities for account penetration.
  17. Contribute ideas to improve the products and services offered.
  18. Strategically plan for the seasonality factor, by targeting a wide scope of market segments suitable in providing a steady revenue stream during shoulder and low season periods.
Minimum Requirements
  1. Must have at least 5 years of experience with an international hospitality brand.
  2. Minimum 8 years of pro-active leisure and/or MICE sales experience.
  3. Minimum of 3 years in management of sales team within the hospitality industry.

This position will be based at Chia Laguna Resort, Sardinia, Italy. Direct reporting hierarchically to the GM and functionally to Group Director of Sales & Marketing.

Personal Competencies
  1. Plans, organizes, and uses a systematic approach to get things done.
  2. Manages time and resources effectively.
  3. Communicates openly and clearly both verbally and in writing.
  4. Develops positive working relationships at all levels.
  5. Motivates and inspires others to perform.
  6. Adapts quickly and positively to new situations.

Languages: Fluent Italian and English is mandatory. Fluent knowledge of French or German would be beneficial.

Computer skills: Proficiency in the use and operation of computer systems with the ability to navigate efficiently through Word, Excel, Outlook, Internet and Intranet.

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