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Channel Marketing Specialist

4 settimane fa


Varese, Italia Pro5.ai A tempo pieno

Candidate Profile As the brand’s heritage is Italian, we’re particularly interested in candidates who canrepresent and communicate the company’s European identity , bringing a deep appreciation forItalian and broader European business culture, quality standards, and partner collaboration practices .About the Role Our client is seeking aChannel Marketing Specialistto drive growth through strategic marketing initiatives and effective partner collaboration. The ideal candidate will have hands-on experience managing marketing programs, coordinating with distributors, and ensuring brand alignment across multiple touchpoints.Key Responsibilities Develop and execute channel marketing plans aligned with overall business goals. Manage relationships with distributors, resellers, and channel partners to ensure marketing effectiveness. Organizeseminars, events, and partner training programsto strengthen engagement and sales enablement. Coordinatemulti-channel marketing campaigns , ensuring consistent brand messaging and visual identity. Collaborate closely with sales and product teams to support lead generation and revenue growth. Conductmarket analysisand performance tracking to optimize marketing ROI. Maintain alignment with the company’sstrategic growth objectivesand reporting requirements.Requirements Bachelor’s degree inMarketing, Business Administration, Communications , or a related field. Minimum 2 years of experiencein channel or B2B marketing, ideally in the manufacturing or supply chain industry. Strong understanding ofchannel marketing principles , campaign execution, and partner engagement. Excellent organizational and communication skills, with fluency inEnglish Proficiency inCRM and marketing automation tools . Ability to manage multiple projects simultaneously in a fast-paced environment.