Retail Events Specialist

5 giorni fa

reggio emilia, Italia Max Mara Fashion Group A tempo pieno

Job DescriptionThe Consumer Engagement Specialist is responsible for designing, developing and monitoring a plan of activities aimed at increasing the retention of existing customers and attracting new potential target customers with the brand's values.Core ResponsibilitiesManages the annual investment budget divided by marketAnalyzes customer insights and contributes to building a CRM strategy aimed at identifying the clusters most receptive to retention and acquisition activitiesDesigns, in agreement with the Consumer Engagement Manager, a retention and prospect/lead acquisition strategy consistent with brand objectivesDevelops a marketing plan containing objectives, targets and format and is responsible for sharing it with the individual countriesMaintains constant contact and shares targeting with the CRM DivisionCoordinates with the internal offices involved (VM, Communication, E‑procurement…) for the production of materials and services consistent with the defined formatPrepares and shares the briefing to the Consumer Channel, including organizational details, dynamics and staff roles during the eventDesigns and develops the customer journey both automatic and related to events (e.g. brand experience) and specific campaigns (e.g. lead acquisition)Analyzes and interprets the data linked to the projects followed (Redemption events, campaigns transmitted by CRM department…)Takes care of training for the offices involved such as the Consumer Channel on execution of customer projects, events and campaigns, E‑procurement for the selection of suppliers suitable for the organization of eventsDeepens and keeps constantly updated its knowledge of suppliers, as well as consultants and agencies, dealing with the related management and negotiationsPromotes the development of role learning through proactive, team and digital activities, aimed at innovation and improving the effectiveness/efficiency of one's ResponsibilitiesPromotes, adopts and develops the use of digital technologies within one's function in relation to both process management and relations with internal and external interlocutors involved in the businessAdopts behaviors and promotes operational/cultural actions for Sustainable Development, understood as the interconnection of practices oriented towards the Care of the Environment, Business Processes and the Organizational CommunityQualifications3/4 years of experience in marketing, event coordination, or project support, ideally in the fashion or lifestyle industryFluent in Italian and English (spoken and written)Strong organizational and time‑management skills; ability to handle multiple tasks at onceDetail‑oriented, with a proactive and collaborative attitudePassion for fashion, branding, and creative marketingAdditional InformationIf you are passionate about fashion, highly organized, eager to learn, and thrive in an international, fast‑paced environment... You can't miss this opportunity#J-18808-Ljbffr

  • Retail Events Specialist Intern

    6 giorni fa

    Reggio Emilia, Italia Max Mara Fashion Group A tempo pieno

    Ti piacerebbe entrare a far parte del team marketing di uno dei brand del Gruppo Max Mara? Il Retail Events Specialist è responsabile della declinazione del messaggio di comunicazione del Brand in concept da sviluppare in eventi retail che abbiano obiettivi sia commerciali che istituzionali al fine di garantire la coerenza dell'immagine di brand. **Quali...

  • Retail Events Specialist

    6 giorni fa

    Reggio Emilia, Italia Max Mara Fashion Group A tempo pieno

    Job Description The Consumer Engagement Specialist is responsible for designing, developing and monitoring a plan of activities aimed at increasing the retention of existing customers and attracting new potential target customers with the brand's values. Core Responsibilities Manages the annual investment budget divided by market Analyzes customer insights...

  • Retail Events Specialist

    5 giorni fa

    Reggio Emilia, Italia Max Mara Fashion Group A tempo pieno

    Job Description The Consumer Engagement Specialist is responsible for designing, developing and monitoring a plan of activities aimed at increasing the retention of existing customers and attracting new potential target customers with the brand's values. Core ResponsibilitiesManages the annual investment budget divided by market Analyzes customer insights...

  • Retail Events Specialist

    4 giorni fa

    Reggio Emilia, Italia Max Mara A tempo pieno

    Full-time The Consumer Engagement Specialist is responsible for designing, developing and monitoring a plan of activities aimed at increasing the retention of existing customers and attracting new potential target customers with the brand's values. Core Responsibilities: 1.01 Manages the annual investment budget divided by market 1.02 Analyzes customer...

  • Retail Events Specialist

    6 giorni fa

    Reggio Emilia, Italia Max Mara Fashion Group A tempo pieno

    Job DescriptionThe Consumer Engagement Specialist is responsible for designing, developing and monitoring a plan of activities aimed at increasing the retention of existing customers and attracting new potential target customers with the brand's values.Core ResponsibilitiesManages the annual investment budget divided by marketAnalyzes customer insights and...

  • Retail Training Specialist

    2 settimane fa

    Reggio Emilia, Emilia-Romagna, Italia Max Mara Fashion Group A tempo pieno

    Job DescriptionWould you like to actively contribute to the growth and development of the competencies of the Retail Training team for one of the Max Mara Group Brands?The Retail Training Specialist supports the implementation and management of both digital and in-person training projects, which are crucial for guaranteeing product and sales excellence in...

  • Retail Training Specialist

    2 settimane fa

    Reggio Emilia, Emilia-Romagna, Italia Max Mara Fashion Group A tempo pieno

    Job Description Would you like to actively contribute to the growth and development of the competencies of the Retail Training team for one of the Max Mara Group Brands?The Retail Training Specialist supports the implementation and management of both digital and in-person training projects, which are crucial for guaranteeing product and sales excellence in...

  • Sistemista Hardware e Software

    1 settimana fa

    Reggio Emilia, Italia Risorse SpA A tempo pieno

    Per conto di una realtà dinamica e in espansione nel mondo del retail, RISORSE SPA, filiale di Reggio Emilia, è alla ricerca di una figura che ricopra il ruolo di: Sistemista Hardware e Software / Product Specialist – Settore Retail La risorsa selezionata entrerà a far parte del team tecnico della sede di Reggio Emilia e si occuperà dell’attivazione,...

  • Retail Back Office Internship

    3 giorni fa

    Reggio Emilia, Emilia-Romagna, Italia Max Mara Fashion Group A tempo pieno

    Full-timeJob DescriptionThe Retail Back Office Specialist is responsible for implementing and monitoring commercial activities related to store management. The core responsibilities of the role include: 1) carrying out all the tasks and commercial activities related to the management of stores/retail, acting independently, if necessary, but always in line...

  • B2B Marketing

    1 settimana fa

    Reggio Emilia, Italia Errevi System A tempo pieno

    Un'azienda innovativa con sede a Reggio Emilia cerca un Marketing & Demand Generation Specialist con esperienza nel marketing B2B. Il candidato si occuperà della gestione di campagne multicanale e della creazione di contenuti strategici per generare opportunità di business. Deve possedere un'elevata proattività e capacità decisionale, essenziali per...