Senior Product Manager Human Expression
2 mesi fa
In many of our locations, we offer team members:
Competitive compensation and recognition
Hybrid work environment and flexible approach to work
Retirement and financial savings options
Well-being and mental health support Parental leave
Physical well-being initiatives and health insurance plans
Professional development opportunities Volunteer opportunities
Overview: As a Senior Product Manager Human Expression you will be responsible for developing and implementing the long term strategy and annual marketing plans at Italian level for both Stationery and Shaver categories, incorporating all aspects of marketing mix, while securing a profitable growth for BIC and increasing consumer preference for our brand.
Main responsibilities:Define Long term strategy and yearly marketing plans in the framework of EU strategy and local long-term visionDefine categories marketing communication objectives in order to develop and implement marketing and promotional plans covering ATL & BTL actionsResponsible for product portfolio management, defining the appropriate product mix and price positioning per channel based on customer and consumer needsProactively explore and unlock new opportunities to maximize growthUse market data available to evaluate trends, opportunities or threats and turning those numbers into actions and strategic decisions while setting the longer-term directionsAcquire and in depth understanding of the route to market, to establish proper channel strategies.Responsible for brand support budget setting, control and reportingManage the business securing profitability and increasing ROI Key contributor in sales forecasting in co-operation with planning and sales teams being liable for accuracyCross-departmental clear and constant communication along with the proper coordination in order to ensure smooth implementation of plansCollaboration and alignment with HQ marketing team in order to secure validation of the plans and alignment with EU strategy Assess product market data, evaluating information coming from field, store visits, meetings with customers, aiming in developing the categoriesManage directly 2 Product ManagersQualifications:University degree on Economics with a post-graduate degree in marketingMinimum 5 years of experience in Marketing related positions, preferably in FMCG companyExcellent level of English language both spoken and writtenProficiency in MS Office programs (Word, Excel, Power Point)Strong interpersonal and communication skills Inclination towards innovation, challenge the status quo and think out of the boxStrong strategic and analytical skills Exposure to sales, trade marketing and category management is a plusWhat we offer:Flexible hybrid working schedule Diverse and inclusive work environmentPrivate medical plan and retirement optionsTicket restaurantsPerformance related incentives and annual reviewsWell-being initiatives and continuative learning opportunities #LI-Hybrid#LI-EA1BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
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