Haier Brand Specialist

3 giorni fa

Lazio, Italia Jr Italy A tempo pieno

col-wideJob Description:Haier Brand Specialist (Temporary) page is loaded Haier Brand Specialist (Temporary) Apply locations Vimercate (MB) time type Full time posted on Posted 18 Days Ago job requisition id REQ-19987 Job Posting TitleHaier Brand Specialist (Temporary) The challengeAn exciting opportunity has arisen to contribute to the development of the Brand Team at Haier Europe. The Company is on a journey to achieve ambitious business growth and leadership objectives in the region, and we need someone who is passionate, proactive, selfdriven and motivated to join a team of open-minded individuals. We are looking for an individual who demonstrates the core values of the Haier's attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking. A true change agent with an agile approach thriving for idea contamination and with a hypercollaborativeapproach that breaks silos and creates an open ecosystem. What you will doInserted in the organization of the Haier Brand team, the Brand Specialist has the role to deploy and grant the brand personality and identity through the projects of Trade & Consumer Fairs, Sport Sponsorship and Go To Market.She or he would be responsible for:Trade & Consumer Fairs projects from concept to full execution, starting from the conceptualization of the brand Storytelling to the definition of the product display and interactive activations. These activities implies the interaction with the different product lines and the collaboration with external international agenciesCollaborate with the Senior Brand Manager to define the international Brand strategyPrepare brief to agencies that makes clear the brand direction and product key features and consumer benefits as well as reason to believeCoordinate Agencies and Production House to secure the timing of the different assets and their approval to licensorsCollaborate with the Senior Brand Manager to report to Chinese HQ for the detail plans and related resultsTake the complete ownership of the organization of the International events included in the SponsorshipCollaborate with internal stakeholders to organize initiatives that may involve the internal sport community and make sure that all the different areas of the company are involved in the projectInteract with countries granting coherence of the Sport Sponsorship strategy & creativity yet considering countries specificitiesManage different priorities all stakeholders might push forManage an internship role that is granted for supportCollaborate with Brand Manager to complete the product launch package with innovative yet coherent Go To Market solutions (both Digital & Physical solutions)Report to Managers & Directors being efficient & effectiveWhat you need to succeedMust haveBrand Event Management knowledge, demonstrated ability to interact in a proactive manner with agencies as well as with internal and international counterparts.Excellent verbal and written communication skills, including meeting facilitation and presentation skills.Pro-active problem solver with the ability to assess a challenge and develop action steps for resolution.Nice to haveStrong Interest in SportsAchieve results in a very dynamic environment and to deliver tactical and operational levels yet maintaining an overall strategic view across different business sectorEducationBachelor's degree in Marketing, Sales, Ecommerce, Digital or related field. 1/2 years as brand or event professional experienceProfessional ExperienceAn experience in advertising agency or sport sponsorshipLanguagesFluent in English – written & verbalSoft skillsTeam spirit, relentless learner, self-motivationHaier Europe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.#J-18808-Ljbffr

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