Brand Manager Haemophilia

2 giorni fa


Lazio, Italia Novo Nordisk A tempo pieno

Brand Manager Haemophilia
**Category**:Commercial Marketing**Location**:Roma, Lazio, IT
- Do you want to join one of the leading companies of the pharma sector, with an innovative and outstanding pipeline? If you are passionate about being a force for change, not afraid to take risks and challenge the status quo, we encourage you to apply. Are you ready?**The Position**
- As a Brand Manager Haemophilia, you will drive and manage marketing activities to realize full potential of haemophilia area. As part of the team, you will have frontline exposure to our brand and marketing vision, business strategies, lifecycle plans, and critical market insights that drive our business forward. You will be responsible for building brand equity across HCPs, patients and other relevant stakeholders and you will ensure brand strategy alignment with Global, incorporating local perspective.- Furthermore you will:
- Lead pre-launch, launch, and post launch brand activities in haemophilia: shaping the market, creating product awareness and positioning
- Be responsible for products promotional strategy: organize promotional events, brand internal and external communication, annual tactical plan to drive brand fast and strong uptake
- Manage the assigned budget to reach business objectives being ready to leverage extra-funding and investment opportunities
- Build sales forecast and analyse market trends and product performance
- Lead extensive Cross-Functional team to investigate environmental challenges, impact on market and stakeholders and ensure cross functional alignment
**Qualifications**
- To be eligible for this role you have a relevant academic background in economics or life science, preferably with a master's degree in marketing. You have at least 4-5 years of experience in marketing, within pharma industry.- Other requirements:
- You have a previous experience in product launches
- You have excellent written & verbal communication, coupled with strong problem-solving, execution and proactive attitude.
- You are result oriented, with both strategic and analytic mindset, and customer oriented with the ability to build strong cross functional relationships
- You are Fluent both in Italian & English
**About the Department**
- The rare diseases department manages marketing and sales activities relating to the following pathologies: haemophilia, growth disorders and hormone replacement therapy.- It is made up of professionals willing to aim for excellence and embrace constant challenges every day, pursuing excellence and innovation in achieving company growth objectives and improving patients' lives**Working at Novo Nordisk**
- At Novo Nordisk, we don't wait for change. We drive it. We're a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we- seize them. From research and development, through to manufacturing, marketing and sales - we're all working to move the needle on patient care.**Contact**Deadline**- We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.- At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we're life changing.


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