Senior Digital Planner

1 settimana fa

Lazio, Italia Groupm A tempo pieno

GroupM is looking for a Digital Planner who will be responsible for the planning of all media campaigns for assigned clients.
If you are interested in joining us, take a look at the requirements below and join the challenge
OBJECTIVE AND SCOPE OF THE ROLE To deliver the most effective media plan given a budget and an objective; Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying); Deliver competitive report and analyze campaigns results; Analyze campaigns, and recommend tactical changes to maximize campaign performance. RESPONSIBILITIES To be aware and update about the commercial offer of the online channels in performance market; Usage of the different tools to evaluate the plan's results; Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting); Collaborates with agency cross functional teams and client's suppliers, including creative agencies. ABOUT YOU University degree preferably in Economics, Advertising or Marketing and Communication; At least 5 years experience in Digital Media Planning; Proactivity and collaborating skills; Fluent English; Accuracy, precision, attention to details and meet deadlines. LOCATION Wpp Campus in Milan (plus the option for hybrid working)
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99.

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