Digital Media Planner

2 giorni fa

Lazio, Italia Mindshare A tempo pieno

Mindshare is looking for a **Digital Planner** who will be responsible for the planning of all media campaigns for assigned clients.
If you are interested in joining us, take a look at the requirements below and join the challenge
**OBJECTIVE AND SCOPE OF THE ROLE**
- To deliver the most effective media plan given a budget and an objective
- Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying)
- Deliver competitive report and analyze campaigns results
- Analyze campaigns, and recommend tactical changes to maximize campaign performance
**RESPONSIBILITIES**
- To be aware and update about the commercial offer of the online channels in performance market
- Usage of the different tools (mainly Adserver and Analytics) to evaluate the plan's results
- Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting)
- Collaborates with agency cross functional teams and client's suppliers, including creative agencies
**ABOUT YOU**
- University degree preferably in Economics, Advertising or Marketing and Communication
- At least 2-3 years' experience in media planning
- Proactivity and collaborating skills
- Knowledge of Adserver and Analytics
- Fluent English
- Accuracy, precision, attention to details and meet deadlines
**LOCATION**
Wpp Campus in Rome (plus the option for hybrid working)
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99

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