Marketing Manager, Strategy

2 giorni fa

Mirandola, Italia Livanova A tempo pieno

Join us today and make a difference in people's lives
Are you a strategic marketing professional with a knowledge of the MedTech market and a passion for identifying and capturing new market opportunities? Are you looking for a role that will provide you with the chance to translate analytical and strategic thinking into actionable plans for our teams? If that sounds like you and you are curious to find out more about who we are and what we could offer you, please keep reading
LivaNova is a global medical technology company built on nearly five decades of experience and a relentless commitment to improving the lives of patients around the world. Our advanced technologies and breakthrough treatments provide meaningful solutions for the benefit of patients, healthcare professionals, and healthcare systems. With approximately 3,000 passionate colleagues worldwide and a presence in over 100 countries, we are united by a desire to make a difference. This is a great time to be part of LivaNova. We are a $1bn business on a growth trajectory and have ambitious plans. We are looking for individuals that can help us on this exciting journey. Could that be you?
YOUR NEW ROLE
We are looking for a Marketing Manager to join our customer-centric Global Strategic Marketing team in support to our Cardiopulmonary Business (CP) Unit. We are celebrating our 50th anniversary and our global leading position in heart lung machine, and we are in a great position to innovate the market. In this role, you will play a pivotal role in ensuring continuous business growth for CP by activating new market opportunities, and helping us identify and capture our growth pockets.
Strategy:
- Define and drive the creation of an unmet need market opportunity roadmap and innovation pipeline to meet our companies' strategic objectives.
- Collect and analyze new opportunities coming from start-up, ventures, and companies. Synthesis these findings in strategic plan recommendations.
- Create and own strategic project charters cross-functionally to develop and validate market opportunities.
Marketing Ownership:
- Drive and guide customer insights collection, through VOC and secondary market research to identify and validate market opportunities and unmet needs.
- Organize customer and sales ideation sessions and validate our pipeline to ensure we develop close to the market needs.
- Create and validate new concept and product requirements with customers and sales to capture the market opportunity.
- Develop the business cases to drive investment decisions.
- Be the market opportunity go-to person for the organization, driving and owning all marketing related deliverables for these new areas.
- Define and execute the annual strategic marketing plan aligned with the regions.
- Develop and create internal and external collaterals.
Stakeholders' management
- Establish strong working relationships across functions to garner feedback and ensure internal voices are captured and influence product needs as appropriate.
- Establish and maintain partnerships with key customers.
- Establish and maintain partnerships with key stakeholders, industry leaders, start-ups, and third-party vendors to enhance product offerings and market positioning.
ABOUT YOU
- Solid product management experience in the medical device industry.
- Strong experience in medical device healthcare or healthcare informatics is preferred.
- Ability to translate analytical and strategic thinking into actionable plans for the teams.
- Remote work experience and the ability to collaborate effectively with cross-functional teams in a virtual environment.
- Ability and willingness to travel internationally for 50% of the time
- Master degree, preferably in Business, Science or Marketing and/or MBA OR equivalent experience
WHAT WE CAN OFFER YOU
In addition to providing you with a supportive, inclusive and collaborative environment where you will feel empowered to take ownership and drive meaningful change, we will reward you with a competitive package, including financial and wellbeing benefits.
Our commitment to Diversity & Inclusion:
- LivaNova values equality and celebrates diversity. We are committed to ensuring that our recruitment process is fair, transparent and free from unlawful discrimination._
Notice to third party agencies:
Beware of Job Scams:

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