Global Brand Specialist

2 giorni fa

Milano, Italia Amplifon A tempo pieno

**Who we are**
**Amplifon is an Italian multinational company and the global leader in hearing care solutions and services for retail expertise, customization and consumer care.
More than 17,500 professionals every day in a network of 11,000 points of sale / service centers / affiliates, give back the joy of hearing, feeling and living to thousands of people across the world.
**
**In Amplifon we believe people are the most important component of our success.
Thanks to our best-in-class Hearing Care Professionals and front and back office Teams, we are able to put the everyday taps, pops and splashes back into the lives of our customers.
We believe that it's only through strong investment in talent engagement, continuous professional development, support and recognition that our people can exceed every limit and build a fulfilling career.
**
**Take an internship opportunity at Amplifon and start your career in an international and inspiring environment.
If you're game for rolling up your sleeves and playing a hands-on role in a dynamic, fast-paced environment please read on
**
**Who we are looking for**
**The Global Brand, Media & Advertising Specialist will be accountable for brand & media activities at global level, supporting specific regions (i.e.
EMEA, APAC, Americas) to effectively manage communication & media contents/tools and drive profitable growth for the brand.
**
**Specific Activities**
**To work in the Mktg Global **Brand, Media & Advertising **team, being responsible of**:
- **identifying locally relevant consumer insights and help in creating winning consumer strategies that deliver against consumer and company objectives**:
- **designing multi TPs communication campaigns (i.e.
from strategic approach to production and delivery), turning customer understanding into compelling communication ideas and bringing global strategies to life**:
- **deploying 360° integrated campaign (ATL/BTL/Digital), both from a content and a media planning perspective**:
- **global media measurement tracking & monitoring activities: regularly liaise with countries to collect data, analyse media performance and ROI and suggest actionable reco**:
- **liaising with Global Digital dept, to ensure maximum consistency and coherence within communication platform**:
- **managing and nurturing effective relationships with local teams, to understand specific business needs and features and be able to support the teams and act accordingly, having the right balance between collaboration and governance**:
- **liaising effectively with external partners (i.e.
media agency, consultants, creative agencies)**:
- **managing brand visual identity and guidelines, evolving it according to business strategy and adapting it for local purposes
**Related Job Requirements/Qualifications**
**You're the right person if you**:
- **hold a University Degree in Business Administration, preferably with a background in Marketing (Brand/Communication/Media focus)**:
- **have gained a previous relevant Marketing experience in multinational companies, preferably FMCG or Telco, (at least 4/5 years as jr BM)**:
- **have proven experience of multi TPs communication campaign end-to-end design, from strategic approach to production and delivery**:
- **have experience in deploying 360° integrated campaign (ATL/BTL/Digital), both from a content and a media planning perspective**:
- **have good relationship skills both with internal/external stakeholders**:
- **are highly structured, with strategic thinking and strong analytical skills**:
- **are proactive, team player and able to handle complexity**:
- **speak Italian and English fluently and would like to work with multicultural and dynamic teams**:
- **are willing to travel**:
- **possess an excellent command of Microsoft Office

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