Bottega Veneta Global CRM Specialist

3 settimane fa


Milano, Italia Groupe Kering A tempo pieno

Summary

Bottega Veneta - Inspiring individuality with innovative craftsmanship since 1966. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. An inclusive brand with exclusive products Bottega Veneta is as much of a feeling as it is an aesthetic.

**Job Description**:
We are currently seeking a Global CRM Specialist as part of our dynamic team in Milan.
- How you will contribute_
- Support the CRM and Marketing team with the analysis of the customer database, identifying key insights and transforming data into actionable strategies for the business
- Monitor KPI around customer segmentation, lifetime value, lifecycle campaign management and proactively suggest actions to improve performance
- Work closely with the regional CRM teams to support requests related to analytics and act as a consultant with regards to approach to analysis
- Liaise with Kering and the local teams to ensure data quality, auditing for accuracy
- Run ad-hoc analysis on customer behavior and trends
- Support Digital Media team leveraging on 1st party data and customer segmentation for retargeting and lookalike campaigns
- Who you are_
- University Degree in Marketing, Economics or equivalent experience
- Direct experience of 2-3 years in a similar role, preferably in a Luxury Company but not mandatory
- Ability to think strategically and creatively
- Extensive knowledge and experience with reporting tools (Microstrategy, Business Objects, Tableau ) and analytics
- Customer driven orientation
- Good at working with cross-functional teams including MIS, Retail, Ecommerce and multiple Regions
- Good project management skills including excellent multi-tasking, prioritization and organization
- Strong interpersonal, team-player and communication skills
- Fluent English
- Strong PC skills (Excel, Word, PowerPoint, Outlook)
- Why work with us?_

This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Job Type

Regular

Start Date

2023-07-17

Schedule

Full time

Organization

Bottega Veneta S.R.L



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