Channel & Customer Marketing Specialist - Trade

2 mesi fa


Milano, Italia Haleon A tempo pieno

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

About the role
- We are looking for a Channel & Customer Marketing Specialist Pharmacies, Chains and Networks who can develop new commercial opportunities_ within these Ph. _Sub-channels._

Key responsibilities- Developing and sustaining long term relationships with pharmacy customers and suppliers_- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives_- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities_- Managing the Trade Marketing budget_- Responsible for client plans development in collaboration with sales team_- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams_- Visiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected. Meeting clients to set the Trade Marketing Plan and monitoring performances_- Coordinating with advertising agencies to ensure that all materials are meeting company and clients standards_- Monitoring competition and industry trends to identify opportunities for growth_- Stakeholder management across different functions (marketing, sales, supply chain, customer service)_

Qualifications and skills

Essential- >2 years’ experience in pharmacy environment or trade marketing roles_- E_xperience in working with retailers and _wholesalers/distributors_- Experience in working on core business drivers (assortment, stock, layout, pricing, promotion)_- Experience in Consumers Path of purchase dynamics_- Strong analytical skills and comfortable dealing with numerical data_- Easily engaging with the customers, peers and building trustful relationship_- Effective communication skills (developed listening skills/ ability to explain, train and coach)_- Negotiation skills_- Category Management guidelines knowledge_- Good financial acumen allowing to present business benefits_- Details orientation_- Understand qualitative research technics and methods_- Good storyteller who can show the vision and benefits_- Ability to work in fast paced environment_- Ability to work with the data_- Well organized and disciplined_- Proactive in problem solving_

Preferred- Young talent who has 2+ years of experience working with the pharmacies or in commercial functions- Ideally having sales and/or trade marketing experience- Person who enjoys interacting with the customers and learning from interactions with different people

Contract period: Fixed term contract 12 months

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to



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