Product & Solutions Marketing Manager

5 mesi fa

Trieste, Italia Omnicell A tempo pieno

Omnicell is seeking a dynamic and experienced Product Marketing Manager to join it's team to launch our new IV Compouding Portfolio. As the Product Marketing Manager, you will play a pivotal role in developing and executing strategic marketing initiatives for our IV compounding solutions. You will collaborate cross-functionally with product management, sales, and other key stakeholders to drive market awareness, demand generation, and revenue growth for our IV compounding portfolio.

**Responsibilities**:
**Market Strategy and Positioning**:

- Develop a deep understanding of the IV compounding market, competitive landscape, and customer needs.
- Define and execute product positioning, messaging, and differentiation strategies to effectively communicate the value proposition of Omnicell's IV compounding solutions.

**Go-to-Market Activities**:

- Collaborate with product management to create and implement go-to-market plans for new IV compounding products and features.
- Lead the development of marketing collateral, sales tools, and educational materials to support the sales team.

**Demand Generation**:

- Support Digital Marketing Teams to develop and implement integrated marketing campaigns to generate demand for Omnicell's IV compounding solutions.

**Sales Enablement**:

- Work closely with the sales team to provide them with the necessary tools and resources to effectively sell IV compounding solutions.
- Develop and deliver product training to ensure the sales team is knowledgeable and confident in positioning Omnicell's IV compounding products.

Qualifications & Competencies:

- Bachelor's degree in Marketing, Business, or a related field or equivalent experience.
- Minimum of 5 years of experience in product marketing, with a focus on healthcare technology or medical devices.
- Proven track record of successfully launching and marketing complex products in the healthcare industry, particularly in IV compounding.
- Strong understanding of healthcare trends, regulations, and customer needs in the IV compounding space.
- Excellent communication, collaboration, and presentation skills.
- Strong analytical skills and ability to use data to inform marketing decisions.
- Ability to thrive in a fast-paced, dynamic environment.

Since 1992, Omnicell has been committed to **transforming pharmacy care **through **outcomes-centric innovation **designed to optimize clinical and business outcomes across all settings of care. We strive to be the healthcare provider’s most trusted partner by our guiding promise of “Outcomes. Defined and Delivered.”
- Our comprehensive portfolio of _**_robotics, smart devices, intelligent software, and expert services _**_is helping healthcare facilities worldwide _**_to improve business and clinical outcomes _**_as they move closer to the industry vision of the Autonomous Pharmacy. _

Our guiding principles inform everything we do:

- As **Passionate Transformers **, we find a better way to innovate relentlessly.
- Being **Mission Driven, **we consistently deliver on our promises.
- Our **Entrepreneurial **spirit makes the most of EVERY opportunity for innovation.
- Understanding that **Relationships Matter **creates synergies that yield the greatest benefits for all.
- In **Doing the Right Thing **, we lead by example in ALL we do.

We value creating an inclusive culture and a healthier world through ESG initiatives, Employee Impact Groups, learning, well-being programs, and more. Join us in transforming the pharmacy care delivery model, making patient care safer and smarter for all.

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