Product Manager

2 settimane fa

Milano, Italia Sobi A tempo pieno

**Job Purpose**:
Build distinguished branding activities and prepare a product launch in a new therapeutic area at Sobi.

Development, implementation and accountability for operational plans which optimize market share and revenue growth. Build company reputation in the new therapeutic area.

**Major Accountabilities**:

- Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
- Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
- Liaison with external agencies to deliver initiatives for brand
- Accurate management of budgets for brand.
- Delivery of sales targets
- Full accountability for brand and delivery of all programs related to it.
- Disease and market understanding to develop customer insights through appropriate techniques/tools
- Support and Build team to achieve team goals
- Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies.
- Responsible for brand plan for key launches planned by Business Unit.
- Managing all company marketing events with all targeted stakeholders
- Responsible for Market analysis and key competitor differentiation
- Ensure full communication of the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products selling.
- Fully compliant with regulations, rules and code of conduct that governs Sobi.

**_
Measures of Success:_**
- _ Full financial accountability of Advertising and Promotion budgets_
- _ Full understanding and use of key market research approaches and giving recommendations and acting on results that create positive business outcome._
- _ Deliver of operational plan, on time and to a high standard._
- _ Manage all components of a key brand or components of a priority brand._
- _ Build and develop strategic forecasting from a robust patient model._
- ** Qualifications**
- University degree in Science or Medical Background
- 3-6 years Experience in oncology and/or hematology
- Marketing or Business qualification preferred
- Cross Functional Skills
- Demonstrate strong business analytics and good capabilities in business planning
- Fluent in English
- Live in Milan or suburbs of Milan

**Why Join Us?**

We are a global company with around 1,500 employees in more than 30 countries, and are committed to the societies where we operate. With a deeply skilled management team directing our day-to-day wins, and a Board with a stellar track record, we’re ready to take on the world’s diseases, ailments and adversity. Our people believe they have the power to make a positive impact in others’ lives because that’s exactly what we do here. If you’re seeking a career that taps into your talents in a way that makes the world a better, healthier place, we just may have a job for you.

We know our employees are our most valuable asset, and our culture conveys that. We offer a competitive benefits package, to support the health and happiness of our staff.

**Sobi Culture**

At Sobi, we refuse to accept the status quo. This is because we have witnessed first-hand the challenges facing those affected by rare diseases, and have used this knowledge to shape our business to find new ways of helping them.

As a specialized biopharmaceutical company, we are dedicated to rare diseases. And we see this focus as a strength. By effectively turning our research into ground-breaking treatments, we help make medicine more accessible and open up more possibilities for patients and more opportunities for those caring for them.

This has been our approach since day one, but we know we can’t change the world of rare diseases on our own. Accomplishing this requires strong partnerships with patients, partners and stakeholders across the entire value chain.

Together, we define how our business can create solutions that serve the needs of those affected by rare diseases while facilitating sustainable growth.

**An Equal Opportunity Employer**

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