Communication Senior Specialist Salewa

5 mesi fa


Trentino Alto Adige, Italia Confidenziale A tempo pieno

The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building. We are a team of 900 employees in 10 countries worldwide - a group of adventurers and dreamers, mountaineers, looking for their next peak. We are looking for a Communication Senior Specialist Salewa who will take over the coordination of the brand’s PR activities and agencies on an international level. He/she is responsible for the execution and the operative management of international marketing campaigns. Tasks & responsibilities Planning and coordination of national marketing activities in main and emerging markets in alignment with the international brand objectives Planning and implementation of an annual PR activity plan according to the brand’s strategy and KPIs on international level Lead of international PR agencies Coordination of national PR activities and national paid media activities and the local marketing team according to the brand’s strategy and the market’s needs Planning, implementation and evaluation of communication campaigns on
- and offline for a consistent brand appearance on international level Support in theplanning and implementation of brand awareness campaigns including the media plan set up and media buying Planning and implementation of seasonal online campaigns related to web, e-commerce and retail following the brand’s tone of voice Collaboration with graphic designers to optimize the content quality and to ensure the look-and-feel respecting the brand’s CD guidelines Profile 5 years of experience in marketing or 3 years of experience in a marketing position with focus on PR and/or media Experience in leading agencies and implementing a PR & media plan Good knowledge of online and offline marketing as well as campaign planning, coordinating and reporting Good knowledge of project management skills Experience in the consumer goods industry, product marketing, sport and outdoor industry or fashion Excellent English skills Join us in a moment of unique growth and become part of an inspired team in an international house of brands, focused on the mountain and performance sports industry. We offer:
Flexible Office Time Extended Parental Leave and Company Kindergarden (in Bolzano HQ) Thrilling company activities, free Climbing Hall (in Bolzano HQ) Company Canteen with fresh and seasonally prepared food A variety of training & development opportunities Location:



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