Media Planning Specialist Italy
6 giorni fa
About the Role
We are seeking a highly skilled Media Planner to join our team in Italy. As a Media Planner, you will be responsible for managing our media campaigns and developing effective media strategies.
Key Responsibilities
- Coordinate campaigns by collaborating with various stakeholders, including reporting, expert opinions, and media owners.
- Assist the Media Strategy Lead in developing cross-channel strategies for Lenovo and its sub-brands.
- Ensure consistent communication during planning, acting as the primary point of contact for media plan inquiries.
- Collate media and consumer insights, providing integrated brief responses.
- Collaborate closely with marketing channel specialists to optimize channel usage.
Requirements
- Minimum 5 years of experience in Media Planning or cross-channel delivery at an account director level or higher.
- Specific knowledge of the Italian media marketplace.
- Fluency in Italian and English (Spanish is a strong advantage).
- Understanding of various marketing capabilities Search Marketing, Analytics, Display, Social).
- Ability to manage stakeholders on long-term projects and maintain effective communication.
- Familiarity with multi-channel marketing, emphasizing digital integration.
What We Offer
- Life Insurance
- Pension/Retirement Plan
- Health Coverage Plan
- Meal Vouchers
- Employee Referral Bonus
- Children of Lenovo Employees Scholarship Program
- Lenovo and Motorola Product Discounts
- Employee Assistance Program, for health, legal & financial consultancy
- Internal E-learning Development Platform Available for Employees
About Lenovo
We are proud to be an equal-opportunity company. This vacancy certainly applies to people with disabilities, too.
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