Digital Marketing Strategist with Eloqua Expertise

14 ore fa


Milano, Lombardia, Italia Nurun A tempo pieno

Unlock your potential as a Digital Marketing Strategist with Eloqua expertise at Publicis Sapient. We're a digital transformation partner helping established organizations thrive in the brave pursuit of next.

About Us

We combine experience across technology, data sciences, consulting, and customer obsession to accelerate our clients' businesses through designing products and services their customers truly value.

Job Description

We're seeking an experienced Digital Marketing Strategist to join our team. As a key member of our marketing team, you'll assist in the management and maintenance of our CRM system, ensuring data accuracy and completeness.

You'll support the creation and execution of email marketing campaigns and push notifications using marketing automation tools like Eloqua. Collaborate with the CRM team to segment and target audiences effectively, monitor and report on key performance metrics related to CRM, email marketing, and push notification efforts.

Assist in the development and optimization of customer journeys and automated workflows. Provide support in analyzing customer data to identify trends and opportunities. Help create customer personas and audience segmentation strategies. Stay updated on industry best practices and trends in CRM and Marketing Automation.

Requirements
  • Advanced Eloqua Proficiency: Proven expertise in utilizing Eloqua for advanced marketing automation campaign creation, management, and optimization.
  • Data Analysis and Reporting: Ability to analyze Eloqua data to assess campaign effectiveness, identify trends, and propose improvements based on key performance metrics.
  • Integration and Process Automation: Skill in designing and implementing automated workflows through Eloqua, including integration with other tools and corporate systems for efficient and synchronized marketing activity management.
Salary Range

$80,000 - $110,000 per year, depending on experience.

Benefits

We offer a comprehensive benefits package, including medical, dental, and vision coverage, 401(k) matching, and paid time off.

We are an equal opportunity employer committed to diversity and inclusion. We welcome applications from qualified candidates who share our values and passion for innovation.



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