Digital Media Planner Senior

1 settimana fa

Milano, Lombardia, Italia Webranking A tempo pieno

**Siamo alla ricerca di un professionista con esperienza nella pianificazione media e gestione operativa delle campagne pubblicitarie programmatic e reservation dei nostri clienti.**

**Ruolo:**

**Nel ruolo di Digital Media Planner in Webranking ti occuperai di:**

  • **Pianificazione Media**: Creazione ed ottimizzazione del media plan, monitorando le performance e apportando le necessarie ottimizzazioni per migliorare i risultati.
  • **Sviluppo Strategia**: Sviluppare la strategia di investimento del budget, selezionando i canali appropriati in base agli obiettivi specifici del cliente, per importanti clienti nazionali e internazionali.
  • **Gestione Fornitori**: Collaborare e gestire i fornitori esterni per garantire l'efficacia e l'efficienza delle campagne.
  • **Gestione Campagne**: Elaborare strategie e gestire il setup e l'ottimizzazione di campagne in CPM/CPC/CPA sui principali canali online.
  • **Analisi e Reporting**: Analizzare i dati e creare report per mostrare l'andamento delle campagne e le possibili evoluzioni.

**Requisiti:**

**Sei la persona che stiamo cercando se hai:**

  • Laurea o un Diploma Universitario in discipline economiche o tecniche.
  • Esperienza di almeno 2 anni nella pianificazione di media digitali e gestione budget per clienti di media-grande dimensione.
  • Ottime capacità espositive ed alto orientamento alla gestione del cliente e del progetto.
  • Buona conoscenza della lingua inglese
  • Ottima conoscenza del mercato dei fornitori media ed esperienza nell'attivazione e gestione di campagne in Reservation.
  • Conoscenza degli applicativi MS Office, in particolare Microsoft Excel e PowerPoint.
  • Conoscenze di piattaforme di Web Analytics.

**Caratteristiche Personali:**

  • Curiosità e propensione all'innovazione.
  • Interesse per il mondo del Digital Marketing e di tutte le tematiche online inerenti.
  • Forte propensione al raggiungimento degli obiettivi, capacità di lavorare in team e buone doti organizzative.

**Nice to Have:**

  • Precedente esperienza di almeno 2 anni all'interno di Centri Media o Agenzie di Digital Marketing.
  • Conoscenza delle piattaforme DSP (DV360, The Trade Desk..) e Adserver (Campaign Manager)

**Benefits:**

**Avrai la possibilità di entrare a far parte di un team affiatato a cui offriamo:**

  • Smart Working senza limiti forzati
  • Contributo Smart Working Station: un'attrezzatura a tua scelta per lavorare meglio da casa
  • Flessibilità oraria
  • Buoni Pasto elettronici cumulabili (anche quando sei in smart working)
  • Welfare Aziendale
  • Piano di sviluppo concordato con il proprio responsabile
  • Formazione interna e esterna con tempi e budget dedicati con occasioni di partecipazione a eventi in Italia e all'estero
  • Accesso illimitato ad Upskill for Webrankers, la nostra piattaforma interna di corsi e-learning.
  • Welcome kit: zaino, laptop e postazione di lavoro dedicata
  • Possibilità di partecipare ad eventi di team building aziendali (cene a tema, grigliate estive, ecc) offerti da Webranking

**Inquadramento e tipologia contrattuale saranno discussi in sede di colloquio in base alle effettive esperienze e competenze maturate.**

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