Senior Media Planner
1 mese fa
Job Title: Senior Media Planner
The Senior Media Planner will be responsible for planning and executing media campaigns for clients assigned with a high level of autonomy. This role requires a deep understanding of media tools and the ability to manage the entire media process independently.
Key Responsibilities:
- Developing and implementing media strategies to meet client objectives
- Collaborating with the buying team to define budget allocation and optimize media plans
- Managing the planning process, including space optimization and post-evaluation
- Providing administrative support and managing materials
- Participating in weekly progress meetings
Requirements:
- 5+ years of experience in media planning, with a strong background in TV planning
- Degree or equivalent cultural background
- Knowledge of offline media and their digital evolution
- Proficiency in media tools, including AdBox, Kubik, AQX, Arianna, MCSonline, and Mediasoft
- Excellent communication and teamwork skills
- Ability to work independently and manage multiple projects simultaneously
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