CRM Director

We are seeking a visionary CRM & Client Engagement Director to drive our global strategy and lead our team to success. With a strong background in customer activation and retention, you will be responsible for developing and executing a comprehensive CRM strategy that aligns with our business goals.

• Develop and implement a customer-centric vision to drive business growth and customer loyalty
• Lead the development of a global CRM strategy and guidelines to be executed by local markets
• Design and develop new omnichannel projects and services to achieve CRM objectives
• Oversee data collection and lead generation strategy, client engagement enablers, and dedicated training paths development
• Supervise data insights and reports to monitor and evolve the performance of engagement and conversion KPIs, including ROI

• Preferably a degree in Marketing Insights or Statistics with honors
• Deep knowledge of marketing attribution and customer behaviors
• At least 10 years of experience in consumer insight and CRM direction
• Strong background in customer activation and retention strategies
• Proven experience in customer experience management
• Data mining and clustering techniques, query and DB management
• Great communication skills
• Self-starter, takes initiative, with the ability to juggle multiple priorities under pressure and tight deadlines in a fast-paced environment
• Excellent team player
• Results-oriented
• Enthusiasm, humility, proactivity, and ethics

Technogym is an equal opportunities employer. We welcome applications from all members of society irrespective of age, sex, sexual orientation, race, religion, or belief. Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision, and making it come true.