E-merchandiser for Luxury Fashion Brand

2 settimane fa


Roma, Lazio, Italia BRIONI S.P.A. A tempo pieno

About the Role

The E-merchandiser will be responsible for curating the online product assortment and optimizing the user experience through data-driven insights. This role is critical in driving client engagement, conversion, and retention.

Key Responsibilities

  • Manage product digital content creation, ensuring accurate and appealing product descriptions and images, and maintaining up-to-date product information.
  • Analyze and interpret sales data to optimize the assortment, ranking strategies, reduce returns, the Newsletter, and Digital Marketing calendar.
  • Supervise order management and support customer care operations to maintain high satisfaction levels.
  • Support SEO, CRO, UX evolution, and the launch of new digital initiatives by analyzing the customer experience and ensuring optimal product presentation.
  • Adapt to market trends and latest compliance regulations by analyzing competitors and the industry evolution, adjusting e-merchandising strategies to align with the evolving market requests.

Key Skills

  • Master degree in Fashion Merchandising, Marketing, Business, or a related field.
  • Proven experience in e-commerce merchandising, CMS use, preferably in menswear.
  • Strong understanding of the online retail landscape and customer shopping behavior.
  • Excellent analytical skills and proficiency in data analysis tools.
  • Knowledge of SEO, web analytics (Google Analytics), and e-commerce platforms.
  • Strong collaboration skills and keen attention to detail.
  • Ability to manage multiple projects in a fast-paced environment.
  • Passion for menswear and fashion industry trends.

About Brioni

Brioni is a luxury fashion brand that designs and crafts high-end menswear, leather goods, shoes, and accessories. The company is part of the Kering group and is known for its commitment to slow luxury, sustainability, and craftsmanship.



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