Senior Brand Manager Rheumatology

1 settimana fa

Giuliano di Roma, Italia KPMG Italy A tempo pieno

2 giorni faScopeLead and define the Brand Strategy coordinating the Marketing Team according to global and local processes and procedures.Main ResponsibilitiesBusiness & Financial AcumenSupport the Business Unit Manager in Brand Financial processes :Budget allocation and monitoringMonthly performance analysisBrand S&OP preparationAnalysis to InsightsResponsible for :Market & Brand Analysis and Market ResearchTrends monitoring and Market / Competitive / Customers actionable insights collection.Customer StrategyLead the development of the Brand & Functional Plan coordinating the inputs of all Brand / In-Field Team members in alignment with the Brand strategic framework defined under the supervision of the Business Unit Manager.Marketing Mix OptimizationEnsure & coordinate the implementation of all activities related to the Functional PlanProvide an innovative and patient-centric mindset and a multi-stakeholders approach to meet strategic Brand objectives.Effective EngagementResponsible for the Customer engagement digital evolution and the delivery of Advanced Customer ExperiencesCoordinate the execution of the In-Field team excellence main processes and ensure the understanding of their purpose from the Infield team.Internal & External Stakeholder AlignmentLeverage on strong relationships with international and local internal stakeholdersDemonstrate comprehensive understanding of the external stakeholders needs and behaviors through effective presence on the field and robust connection with In-Field Team.QualificationsSkills and ExperienceDegree level education (or equivalent) preferably Life Sciences or EconomicsMinimum 5 years of relevant experience with proven track record of success within Biotech / PharmaStrategic Thinking mindsetLeadership; CoachingSolid working knowledge of healthcare environmentLocal and international mobilityEnglish language proficiency verbally and in writingPreferredInfield Experienceknowledge within specialized therapeutic area (Immunology Rheumatology)Product launch management supportAdditional InformationMain StakeholdersExternal : Patients Health Care Professionals Key Opinion Leaders agencies (MR PR digital)Internal : In-field teams Brand Team Brand Team Leader Area Commercial Affiliate Management TeamAbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer / Veterans / Disabled.US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more :NoEmployment Type: Full-timeKey Skills: Digital Marketing,Marketing,Management Experience,Profit & Loss,Analysis Skills,Microsoft Powerpoint,Market Research,Project Management,Product Management,P&L Management,Product Development,Branding#J-18808-Ljbffr

  • Senior Brand Manager Rheumatology

    1 settimana fa

    giuliano di roma, Italia KPMG Italy A tempo pieno

    2 giorni faScopeLead and define the Brand Strategy coordinating the Marketing Team according to global and local processes and procedures.Main ResponsibilitiesBusiness & Financial AcumenSupport the Business Unit Manager in Brand Financial processes :Budget allocation and monitoringMonthly performance analysisBrand S&OP preparationAnalysis to...

  • Senior Brand Manager Rheumatology

    1 settimana fa

    Roma, Italia KPMG Italy A tempo pieno

    2 giorni fa Scope Lead and define the Brand Strategy coordinating the Marketing Team according to global and local processes and procedures. Main Responsibilities Business & Financial Acumen Support the Business Unit Manager in Brand Financial processes : Budget allocation and monitoring Monthly performance analysis Brand S&OP preparation Analysis to...

  • Senior Brand Manager Rheumatology

    1 settimana fa

    roma, Italia Altro A tempo pieno

    2 giorni faScope Lead and define the Brand Strategy coordinating the Marketing Team according to global and local processes and procedures.Main Responsibilities Business & Financial Acumen Support the Business Unit Manager in Brand Financial processes :Budget allocation and monitoringMonthly performance analysisBrand S&OP preparationAnalysis to Insights...

  • I&i Sr Medical Affairs Scientist

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    Roma, Italia Pfizer A tempo pieno

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    2 settimane fa

    giuliano di roma, Italia Michael Page International Italia S.r.l. A tempo pieno

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  • Senior Brand Manager

    2 settimane fa

    Giuliano di Roma, Italia Michael Page International A tempo pieno

    Categoria: Healthcare / PharmaceuticalLuogo di lavoro: Roma e provinciaLa figura ricercata si occuperà della gestione e delle attività legate allo sviluppo ed alla crescita del Brand assicurando la realizzazione dei piani aziendali.ResponsabilitàSviluppare e gestire il portafoglio prodotti.Analizzare il ciclo di vita del prodotto e le strategie di...

  • Senior Brand Manager

    2 settimane fa

    giuliano di roma, Italia Michael Page International A tempo pieno

    Categoria: Healthcare / PharmaceuticalLuogo di lavoro: Roma e provinciaLa figura ricercata si occuperà della gestione e delle attività legate allo sviluppo ed alla crescita del Brand assicurando la realizzazione dei piani aziendali.ResponsabilitàSviluppare e gestire il portafoglio prodotti.Analizzare il ciclo di vita del prodotto e le strategie di...

  • Senior Brand Manager

    2 settimane fa

    Giuliano di Roma, Italia Michael Page International A tempo pieno

    Categoria: Healthcare / Pharmaceutical Luogo di lavoro: Roma e provincia La figura ricercata si occuperà della gestione e delle attività legate allo sviluppo ed alla crescita del Brand assicurando la realizzazione dei piani aziendali. ResponsabilitàSviluppare e gestire il portafoglio prodotti. Analizzare il ciclo di vita del prodotto e le strategie di...