951 Research and Engagement Manager

17 ore fa

Roma, Italia Intetics A tempo pieno

**Responsibilities**
- Research target industries, companies, and decision-makers to build accurate ICPs and lists
- Identify key triggers (new hires, funding, tech changes) and create personalized value messages
- Warm up contacts by interacting with their content and sharing relevant insights
- Share helpful materials like case studies to build trust before booking sales calls
- Collaborate with sales and marketing to execute outbound campaigns and optimize outreach scripts
- Use automation tools to scale efforts while maintaining personalization
- Track all interactions in CRM, update lead info, and monitor lead progression
- Continuously learn about the industry, tools, and best practices, leveraging AI when possible

**Requirements**:

- 1+ years in outbound lead generation
- Strong analytical and writing skills — able to turn research into clear insights
- Familiarity with CRM systems (e.g., HubSpot, Salesforce, Pipedrive)
- Experience using LinkedIn Sales Navigator, Apollo, or similar tools
- Comfortable working independently and handling multiple campaigns
- Excellent communication skills in English

**Helpful Tools (No need to know all - willingness to learn is key)**
- Research & Enrichment: Clay, Apollo, Crunchbase, LinkedIn Sales Navigator
- Outreach & Automation: Lemlist, Smartlead, Zapmail, Phantombuster
- AI Productivity: ChatGPT for outreach copy, summaries, and value props

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