Marketing and Event Coordinator

Manifattura Valcismon S.p.A., società capogruppo di MVC Group, è un’azienda leader nella produzione e commercializzazione di abbigliamento per le prestazioni sportive, di alto livello, nel settore del ciclismo, dell’outdoor e degli sport invernali, come lo sci alpinismo e lo sci di fondo.

Il Gruppo MVC, con i suoi marchi Castelli, Sportful e Karpos, è riconosciuto a livello internazionale per l’eccezionale qualità e le prestazioni tecniche dei propri prodotti, come dimostrato dalla fedeltà che contraddistingue i nostri clienti e distributori ma anche i professionisti dei nostri sport.

La storia del Gruppo affonda le sue radici nella tradizione sportiva italiana, rappresentando da oltre 75 anni, un punto di riferimento per i migliori atleti, che trovano nei nostri marchi un partner tecnico e affidabile.

Da anni MVC Group sta vivendo un’importante percorso di crescita, e questo ci permette ancor più di dedicare importanti risorse alla ricerca e sviluppo dei nostri prodotti e al continuo miglioramento in ogni ambito aziendale.

Crediamo fermamente che per realizzare i propri progetti, in un ambiente di sana ambizione, sia importante avere una cultura aziendale che supporti e ispiri le persone, che sono e saranno i fautori e le fautrici del nostro successo.

I nostri dipendenti sono e devono sentirsi orgogliosi di lavorare per MVC Group e i nostri clienti, distributori, fornitori e laboratori sono per noi partner importanti per il nostro successo: integrità e rispetto reciproco verso tutti gli stakeholder sono tra i principi fondamentali del nostro gruppo.

**MARKETING AND EVENT COORDINATOR**

MVC Headquarter - Fonzaso (BL) Italy - Castelli

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We’re looking for a Marketing and Event Coordinator to join our growing Castelli marketing team at our Italian headquarters in Fonzaso (BL).

This role plays a key part in our go-to-market efforts in Italy, working closely with the Italian Sales and Marketing team to plan and execute regional and local marketing activities, both online and offline. The focus is on aligning brand goals with business needs and translating them into a cohesive, results-driven marketing plan that enhances brand leadership, awareness, and demand to drive business growth in Italy.

A crucial aspect of this role is managing high-impact events in collaboration with key partners such as RCS, Maratona dles Dolomites, among others. The coordinator will be responsible for reinforcing Castelli’s market presence, promoting new products and initiatives through events, and fostering strong relationships with sponsors, partners, and customers.

**THE ESSENTIAL FUNCTIONS**
- Work with members of the marketing team to develop and implement a marketing strategy aligning with global initiatives.
- Actively partner and collaborate with cross-functional people, including Brand Marketing offices, Digital and Social business units, creative designers, photographers, and product marketing to ensure a coordinated and consistent message and focus across all customer touchpoints.
- Partner with the Global Marketing Office to build and manage annual and seasonal marketing calendars, including all functions and touchpoints (digital and print, retail marketing, PR, product marketing, local and regional events, etc.).
- Annual planning and financial budgeting in cooperation with members of the marketing team.
- Maintain relationships with cycling media, customers, and industry contacts.
- Work with the marketing team to create social content to improve performance and channel optimization.
- Promote new products, initiatives, and campaigns through events
- Build strong relationships with sponsors, partners, and customers
- Organize events that attract new business and strengthen brand positioning
- Ensure events effectively communicate the company’s identity and messaging
- Increase employee and stakeholder participation in company events

**QUALIFICATIONS**
- Highly results-driven marketer with 2+ years of marketing communication experience in the cycling or outdoor space.
- High level of energy, passion, and enthusiasm for cycling.
- Excellent Italian communication skills (written and verbal).
- Proven experience creating and executing a wide variety of marketing programs that have driven results across channels and touchpoints.
- Strong ability to think both creatively and strategically in terms of brand and customer growth.
- Extremely organized with a keen eye for details, without losing sight of the big picture, able to drive and manage big projects.
- Can manage multiple balls in the air without breaking a sweat.
- Ability to meet demanding deadlines while managing multiple projects.
- Willingness to travel and work outside normal business hours.
- Strong organizational and management skills
- Exceptional communication skills

**PREFERRED QUALIFICATIONS**
- Good knowledge of at least another language beyond Italian, preferably English.
- Knowledge of the cycling industry within the retail space.
- Familiarit