Consumer Marketing Gocciole Internship

**About Barilla**:
At Barilla, we believe that every great journey begins with passion and a bold vision. From our humble beginnings in 1877 in a small shop in Parma, Italy, we’ve blossomed into a global leader in the food industry, guided by our commitment to progress and excellence.

Today, Barilla is an international group present in more than 100 countries and we are proud to be recognized as the world’s top food company by reputation. With 22 beloved brands in our portfolio, we are world leader for pasta, the number one choice for ready-made sauces in Europe, leader for bakery products in Italy, and for crispbread across Scandinavia with Wasa.

Our success story is written by a passionate team of almost 9,000 dedicated employees across 30 plants and offices worldwide, all united by a shared mission to nourish the future with purpose and passion.

**Are you ready to add your unique flavor to our journey?**

Are you ready to step in? You will be directly involved in the development and launch of innovative and extremely challenging marketing programs designed to drive growth and strengthen the distinctiveness of a very exciting brand: Gocciole Pavesi.

**Job Purpose**:
You will have the opportunity to discover Our day-to-day real business and to be directly involved into a dynamic, fast moving and everchanging environment.

**Key Accountabilities**:
You will:

- Get a 360° view of market trends and analytics
- Contribute to the overall development of brand communication materials (packaging, in store, website, etc.)
- Execute the social strategy of the brand
- Actively support the manager in Brand Activation activities and innovation projects
- Perform data analysis, reporting and insights that will contribute to the development of our business

**Who are we looking for**:

- Have recently graduated (or are about to) in the fields of Economics, Marketing, Business Management.
- Have an outstanding university career with excellent results and study/work experience abroad.
- Be able to write and speak fluent English.
- Be good at and enjoy analytics and high-volume of data.
- Bring an out-of-the box mindset, coupled with agility and entrepreneurship.
- Demonstrate strong communication, interpersonal skills and positive attitude.

In addition, the following will be considered a plus:

- Native-level proficiency in Italian.
- Excellent PowerPoint and Excel skills.
- Previous experience in FMCG.
- Knowledge and analytical skills in Nielsen and IRI databases.
- Being a regular consumer of packaged bakery products (focus on biscuits and snacks).
- Work experiences carried out in parallel with academic studies.
- Achievement of scholarships during the academic path.

**What we offer**:

- Competitive Internship salary + relocation allowance.
- Personal tutoring and constant support from your team to develop your personal and business skills.
- First-hand experience working on live projects, as the fastest way to learn. Free access to our company canteen.
- Access to our onsite shop where you can pick up our products at a generously discounted price.
- Flexible ways of working.
- A unique opportunity to look behind the scenes of the number one pasta company leader in the world

**Additional Information**:

- Location: Parma (Italy)
- Duration: 6 month Start Date: February 2026

What Else? We are looking forward to welcoming you in the Barilla World

At Barilla, we are committed to creating an inclusive and equitable workplace where diversity in all its forms is valued and embraced. Our employment policies and practices are designed to ensure equal employment opportunities for all, regardless of age, race, color, citizenship, faith, religion, creed, gender, sex, pregnancy, gender identity or characteristics of expression, sexual orientation, marital status, genetic information, medical condition, protected veteran status, disability, or any other characteristic protected by law. Our commitment to equal employment stems from our unwavering belief that it is not only the right thing to do, but it is also a fundamental driver of innovation and business success.