Global Portfolio Marketing Sr Specialist

3 giorni fa

Tognana, Italia Vertiv Group Corp A tempo pieno

**Who are we?**

At Vertiv, we build products that keep critical technologies running 24/7. We are proud we were the first to protect mainframes with precision cooling systems. We were the first to introduce an integrated enclosure system to distributed networks. We help some of the largest names in the industry bring new capacity online faster and at a lower cost when search and social media increased demand for storage and computing. Our portfolio spans power, thermal and infrastructure management products, software and solutions, and is complemented by a network of nearly 250 service centers worldwide.

**What kind of work will you be doing?
- Own product COE relationship as single point of contact (SPOC) and acts as product expert for positioning, competition, market trends, value props, marketing initiatives.
- Create compelling, informative, and persuasive content that supports our portfolio Marketing strategies for launches and product promotion.
- Own product messaging & expertise that drive product campaigns - drive depth of knowledge in external product communications, promotion and sales enablement.
- Competitive analysis and positioning strategy
- Research market trends, industry trends, and competitive landscape.
- Track and provide offering trend analysis and insights to Marketing and Global Offering Management Teams.
- Collaborate with Offering Management and Sales teams to ensure effective sales enablement tools and strategies.
- Present portfolio marketing initiatives, plans and outcomes to leadership and other cross functional teams.
- Support regional marketing programs to address market opportunities and customer needs.
- Develop and continuously improve customer facing collateral: data sheets, brochures, website, and other. Other duties and responsibilities as assigned.

**What will make you successful?**
- Minimum 1-3 years’ experience in product Marketing for B2B in a technical industry.
- Strong presentations and public speaking skills.
- Experience with data analysis and ability to effectively communicate findings while tailoring to a variety of different audiences.
- Goal oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results
- Highly collaborative, able to work across functional teams

**What kind of work will you be doing?**
- Ability to create value propositions and messaging strategies.
- Ability to develop strategies for creating marketing driven pipeline for new and existing offerings as well as upsell, cross-sell and account-based marketing programs to grow existing relationships.
- Must be able to prioritize many projects and work well under pressure.
- Proactive communicator with strong attention to detail.
- Ability to pick up technical concepts quickly.
- Enthusiastic and persistent problem solver.
- Excellent organizational skills and process-oriented
- Strong written and verbal communication skills
- Self-motivated; comfortable owning processes/projects and seeing them through to completion
- Knowledge of data center software/hardware solutions and industry trends

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