Head of Marketing

**Who We Are**: AccessiWay is a European leading company in digital accessibility, and we’re looking for a Head of Marketing with a strong strategic vision and leadership skills to guide our marketing team. If you’re ambitious, creative and passionate about communication and innovation, and want to make a difference in a company that’s transforming digital accessibility for everyone, this opportunity is for you **Why Join Us**: - **Create a lasting impact**:Take the lead in shaping our brand's voice and vision, using your creative spark to drive initiatives that make the digital world more inclusive and accessible to millions. - **Dynamic and inclusive environment**: Work in a fast-growing scaleup with a passionate and open team, where creativity and innovation are key. - **Professional growth**: Step into a strategic role where you’ll own major marketing initiatives, driving results that have a direct impact on our company's success and growth. **‍ What You’ll Do**: - **Craft and execute marketing strategy**:Design a forward-thinking marketing strategy that blends innovation and data-driven insights to increase awareness around AccessiWay’s brand. - **Leadcaptivating campaigns**: Develop and implement the company's Marketing and Communications strategy to achieve growth and sales goals. Spearhead multi-channel campaigns that inspire action and boost brand visibility, lead generation, and customer loyalty. - **Cross-functional collaboration**:Bridge the gap between product, sales, and design to create a unified and compelling customer experience. - **Market intelligence and foresight**: Stay ahead of industry trends, customer behaviour, and competitor moves, turning insights into growth opportunities. - **Data-driven decision-making**:Leverage performance metrics to refine strategy, improve campaign performance, and prove the ROI of your initiatives. - **Champion global expansion**: Localize our marketing approach for new markets, playing a key role in our European growth journey. **Who We’re Looking For**: - **Proven experience**: With at least 10 years of experience in marketing (preferably in B2B tech or digital industries), you’re a master of crafting impactful brand narratives. - **Passion for digital accessibility**: A strong interest or experience in the digital accessibility sector is a plus. - **Inspiring leader**: Proven experience leading marketing teams and collaborating cross-functionally. - **Analytical skills**: Skilled in analyzing data and KPIs to make data-driven decisions. - **Global mindset**: Fluent in English (C1 or higher) with an ability to work in an international environment. Knowledge of additional European languages is a bonus. **What We Offer**: - **Inclusive culture**:A work environment that values innovation and inclusivity. - **Growth opportunities**: Work closely with the leadership team, contributing to the growth of a rapidly expanding company. - **Pet-friendly and wellness-focused**:Fresh breakfast and fruit, yoga sessions, and the chance to bring your furry friend to work. - **Hybrid work model**: Flexibility to work from the office or remotely, ensuring a perfect balance between work and personal life. **Selection Process**: The first two interviews will be held via video call, and we’d love to hold the final interview in person so you can get a real feel for our team and environment. **Compensation**: This job posting is open to people of all genders, ages, and nationalities, in accordance with legal regulations. **Right to work** Unfortunately, we are unable to support Sponsorship Visas. **"Come as you are"** Everyone is welcome here. Diversity & Inclusion are at our core. Far above any technical competence, we value respect, openness, and trusted collaboration. We do not tolerate intolerance.