Lead Product Strategy
1 giorno fa
**Journey with us**Combine your career goals and sense of adventure by joining our exciting team of employees Royal Caribbean Group is pleased to offer a competitive compensation & benefits package and excellent career development opportunities each offering unique ways to explore the world **ABOUT THE COMPANY** Silversea is the defining name in luxurious cruise travel by distinguishing itself in the ultra-luxury market with its elegant all-suite ships all-inclusive pricing worldwide itineraries and genuine hospitality All our ships feature spacious ocean-view suites with butler service and most include private verandas meaning you can sip your champagne from the comfort of your deck while watching the vistas beyond Whether you want to gaze at icebergs or palm trees the choice is yours Our ships sail pole-to-pole to over 900 destinations on all seven continents leaving (almost) no part of coastline uncovered We are proud of our reputation as the "World's Best" cruise line and seek individuals who take personal pride in their work to join our award-winning team **ABOUT THE ROLE** The Lead Product Strategy will support the definition and implementation of the strategic vision for Silversea’s onboard and shoreside guest experiences acting as central hub for turning market intelligence into a differentiated guest-centric product suite The Lead will blend deep guest insights market intelligence and cross-functional leadership to craft a cohesive product roadmap that elevates our brand’s position at the pinnacle of luxury travel **KEY RESPONSIBILITIES** Continuously map competitor itineraries amenities service innovations - fleet changes and loyalty programs - Leverage competitive findings to identify white-space opportunities and tactical enhancements that preserve—and extend—our leadership in ultra-luxury cruising Collaborate closely with the Consumer Insights team to synthesize quantitative survey data - qualitative feedback and on-board usage metrics - Support the development of innovative concepts and briefs for the ship and shore experience that are grounded in guest insights and the Silversea brand promise and deliver differentiated and superior guest experiences - Translate guest sentiment and behavioral trends into actionable product requirements and segmentation strategies Work hand-in-hand with Product Marketing to define—and continually refine—core guest value propositions for each ship class - suite category and branded experience Ensure all collateral reflects these value props highlights differentiators - and resonates with our key personas Consolidate product information and validate that key product assets faithfully depict the latest ship configurations amenities - upgrades and ancillary offerings Collaborate with the learning and development team to design and deliver comprehensive training programs—live workshops e-learning modules and quick-reference guides—for Reservations Sales Guest Relations - and other internal teams Equip frontline and support colleagues with the “why” behind each new product launch - ensuring consistent articulation of benefits and upsell opportunities **QUALIFICATIONS AND EDUCATION** - Bachelor’s degree in marketing market research economics or related field - Minimum 3 to 4 years in a product strategy product design or other similar role developing experiences for consumers - Experience in leading teams in bringing high quality physical products to market - Experience working with Architects/Designers/Creatives/Consultants a plus - Proven track record of success in fast-paced environment with aggressive timelines - Experience with project management highly preferred - Extensive knowledge with the development of physical products and experiences as well as an understanding of consumer-centric solutions - Use positive outlook and willingness for personal initiative in this start up like environment - Obsessive attention to detail and follow-through - Excellent command of English knowledge of French or Italian is a plus
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