Brand Management, Italy Market

2 settimane fa

Milano, Italia Whirlpool Corporation A tempo pieno

**Requisition ID**: 58263

ABOUT WHIRLPOOL CORPORATION

**This role in summary**:
As an intern you will work within the Italian Brand Management Team, reporting to the Brand Manager responsible for the execution of the brand marketing plans to drive growth and profitability and improve Brand Health
Metrics in the Italian markets. Moreover you will have the chance to contribute to a highly strategic cross brand and cross category communication project on Sustainability.

**Your responsibilities will include**:

- Support the product launches, working closely with cross-functional teams to develop and execute ATL and BTL activations;
- Execute the Brand Visual Identity in POS (point of sale) material, catalog, brochure, trade leaflet;
- Execute relevant consumer promo for Italian appliances shoppers;
- Collaborate with agencies and partners on the development of communication and activationprojects;
- Analyze the investment ROI for the activities you are responsible for;
- Support Trade Marketing and Sales to attend business requests;
- Execute your own projects to support the brand strategy;
- Preparation of presentations to key stakeholders;
- Stay current on market trends and competitive activity;
- Establish and maintain brand budget.

**Minimum requirements**:
Are you:

- Master’s Degree student or fresh graduate in Marketing, Business Administration, Communications, Economics?
- A strong team player who shares our values and drive for innovation?
- A fluent English speaker?
- A proactive and results driven individual with an enthusiasm to get the job done?
- Digitally savvy and up to date on new trends?

**What we offer**:
You can expect to gain more than 6-month internship experience:

- great business exposure and hands-on experience
- full accountability of your own project
- constant support and interaction with our managers
- competitive reimbursement
- meal vouchers on workdays
- smart, open space and hi tech office environment
- the opportunity to work into the number one major appliance manufacturer in the world.

Sounds interesting?

Connect with us and learn more about Whirlpool Corporation

See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.

At Whirlpool Corporation, we value and celebrate diversity. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.

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