Programmatic Trader

7 ore fa

Milano, Lombardia, Italia Randstad Professional Italia A tempo pieno

We're working for Marketing & Communications agency part of the global Worldwide network, providing a wide range of services to its clients in Italy. Its primary focus is on providing integrated marketing solutions in Italy, with a strong specialization in the automotive sector.

What they do: Integrated Marketing and Communications Solutions, Local Adaptation and Planning, Creative Campaigns.

PROGRAMMATIC TRADER

The purpose of this role is to work within Media & Adtech team on all programmatic activities, social, digital planning and leading innovation across the digital mix.

Key Responsibilities

  • Monitor campaign delivery through DSPs UI to ensure spend and impressions are aligned with pacing targets
  • Handle reporting to assess key performance indicators (CPM, CTR, CPC, Viewability, VTR, etc.) and optimize campaign performance.
  • Support media planning and budget management
  • Client accounting
  • Handle relationships with major publishers and programmatic vendors
  • Collaborate with cross-functional teams and contribute to improving internal workflows and reporting processes
  • Handle international relationship with European headquarter
  • Keep track of spending, budget allocation and support monthly financial reporting

Requirements

  • University degree in Communication / Economics or relevant studies
  • Able to work in team and on multiple projects simultaneously
  • Knowledge of major DSP (Dv360,TTD, Amazon) Tracking (CM360) and ad verification tools
  • Social trading knowledge would be an advantage
  • Strong interest in digital advertising and media innovation
  • Good knowledge of Microsoft Office (Excel, Power Point)
  • Accuracy, precision, attention to details
  • Open-minded and lateral thinking
  • Proactivity, curiosity, and a strong desire to learn
  • Positive attitude
  • Fluent in English

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