Key Account Manager

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​ROLE OBJECTIVE

Implement Rare Business Unit plan within own territory, consistently with Business Unit objectives, guidelines and in compliance with local regulations. In this role, you will be responsible for driving the commercial execution with a focus on several specialists.

ACCOUNTABILITIES

• Deeply understand own therapeutic areas, including the strengths and weaknesses of competing products, and gain insights into the characteristics of the field and centers of expertise. (organization and structure centers; main contact, scientific needs, therapeutic orientations, etc.).

• Schedule your own business activities consistently with BU objectives, preparing/scheduling interviews / meetings and recording the relevant information collected in order to improve sales effectiveness.

• Provide daily/monthly reports to the line manager in relation to the performance of the relevant area and the changes taking place and negotiate periodically the action plan to drive BU results.

• Implement promotional activities for the company's products, in terms of projects, events, conferences, etc., within budget constraints.

• Develop relationship and partnerships with Key Opinion Leaders at local and domestic level to ensure adequate representation of the company and acquire relevant product efficacy data and market information.

• Develop, sustain and grow highly effective working relationships with key medical institutions, medical and academic societies.

• Identify, develop and foster professional long-lasting peer-to-peer relationships with key physicians, key opinion leaders (KOL) and academic centers and ensure ethical and high-level exchange of scientific information.

• Comply with the company Compliance Guidelines, Code of Conduct and Promotional Practices. Adhere to Takeda's Compliance Policies and Procedures.

• Serve as a direct liaison to the Rare Diseases team by providing marketplace intelligence/insights that will influence goals achievement patient strategy/resources and services and promotional strategy/resources.

• Define, in partnership with line manager, plans for accounts that flow logically from analysis to strategy to tactics. Adjust tactics to needs of accounts. Use account intelligence to segment and target accounts. Sets clear priorities and stays focused on their delivery. Sets SMART goals/objectives.

• Drive scientific engagement with healthcare professionals (HCPs) through both traditional and alternative communication channels.

This role is ideal for someone who combines clinical expertise with digital fluency, and who is passionate about leveraging artificial intelligence to enhance personalized training and continuous learning, field data analysis (trends, opportunities, challenges), segmentation and targeting.

SKILLS and CAPABILITIES

Education:

• Scientific University Degree qualification according to art. 122 of D.Lgs. 219/2006 or being employed as Medical Rep with a date prior to 6 July 2006.

• Good written and spoken English is mandatory (at least B2).

Experience:

• Experience in rare diseases in hematology (Preferred) or

• Experience in rare diseases or

• Experience with complex markets (hospital or ultra specialty settings).

• Solid experience in promoting pharmaceutical products with high demand of clinical explanation and a proven track of records.

• Previous experience in Rare Diseases (specifically in hematology or haemophilia) or in complex contests is a plus. Knowledge of local KOLs is preferred.

Skills:

• Concise and effective verbal and written communication skills.

• Great presentation skills underpinned by but not exclusively relying on good PowerPoint skills.

• Demonstrable thirst for knowledge (technical, clinical, medical, scientific) with an ability to assimilate information quickly, present clinical data clearly and concisely and discuss the statistical and clinical relevance in line with product key messages.

• Develop specific knowledge of the disease and its clinical management based on international guidelines and/or local protocols (i.e. Italian scientific Societies documents).

• Digital Fluent

• Ability to plan start and control projects using core project management principles and tools.

• Highly adaptable and adjusts quickly to change.

• Excellent interpersonal skills.

• Knowledge of the Italian health care systems.

• Self-independent working style and motivated by autonomy.

• Highest ethical standards.

• Passionate and self-confident.

Additional Digital & AI Competencies:

• Demonstrated ability to leverage AI tools to drive efficiency and innovation in customer engagement and data analysis.

• Comfort with emerging technologies and adaptability to digital tools and AI-enabled processes.

• Experience with AI-enabled forecasting and segmentation tools such as TODAI and next best action systems.

• Ability to use digital platforms for personalized training and continuous learning.

• Familiarity with CRM workflows and automation tools to streamline account management.

• Openness to integrating AI agents for repetitive, rule-based, or data-driven tasks while maintaining human-centric decision-making and stakeholder relationships.

Physical Demands:

• Ability o drive or fly to attend meetings, audits, and training.

Travel Requirements:

• Willingness to travel.

• Valid and clean driver's license.

Residence:

The preferred residences are

• Lombardia (preferred Milan)

• Emilia Romagna (Parma, Piacenza, Reggio Emilia)

Type of contract:

• Permanent position

AI Integration Opportunities

• Several tasks within this role, such as data analysis, segmentation, forecasting, and CRM workflow management, could be supported or partially automated by AI agents.

• Tools like TODAI, Asset Wizard, and digital HR partners can enhance efficiency.

• However, the human factor remains essential, especially in areas requiring empathy, ethical judgment, complex decision-making, and stakeholder relationship management.

• The role benefits from AI augmentation while preserving its core human-centric value.