Product Marketing Manager, Ww Prime Cxo

1 ora fa


Bardi, Italia Amazon A tempo pieno

Product Marketing Manager , WW Prime CXO Prime is Amazon's most loved and used subscription based service offering range of membership benefits.As the WW Prime CXO (Customer Experience Optimization) team, we strive to continuously delight our tens of millions of Prime members around the world and directly contribute to its rapid growth.Our team drives go-to-market strategy and tactics for new Prime product launches globally, focuses on customer experience optimization, content experimentation across the Prime lifecycle and drives innovation in tooling development as stewards of the Prime brand.We are looking for a Product Marketing Manager capable of elevating our marketing operations to delight our customers with relevant and appealing content and lifecycle marketing experiences.Key Job ResponsibilitiesStrong experience in go-to-market strategy and tactical implementation across global marketplaces.Drive content experimentation for global marketplaces to continuously enhance customer messaging & experience across Prime lifecycle touch points.Ideate and execute end-to-end set up of Onsite & Outbound campaigns, analyze results, and provide actionable insights into performance.Collaborate with multiple locale marketing teams to plan experimentation roadmaps based on market specific insights.Set up BxGy based Journey Experiments (multi-step customer experience) for required marketplaces.Strong communicator, exceptional planning skills, and capable of operating in a multi-stakeholder environment.Preferred experience with marketing tools like Symphony, SONAR, lab-notes or similar domain tools.Prior experience in driving content experimentations, A/B tests or weblabs is highly desired.A day in the lifeYou will be responsible for defining roadmaps to facilitate and accelerate our team's marketing operations, expanding our reach to all available Prime countries.You will be heavily involved in both defining and executing marketing strategy for launch of Prime member growth products and scaling up content experimentation to improve customer experience for Prime marketplaces.You will work in close collaboration with locale marketing teams, product leaders as well as tech teams to identify new opportunities to invent and simplify.Our environment is fast-paced and requires someone who is open to working across multiple time zones as required, strong in stakeholder management and highly detail-oriented.About the teamYou will be joining a diverse, cross-cultural highly engaged and collaborative globally focused team that is passionate about innovating and improving the experience and content for Prime members worldwide.Our team optimizes the Prime customer experience through content updates, experimentation, product launch GTMs, and tooling development.Collectively, we ensure that messaging across the entire Prime lifecycle is updated, relevant and engaging for each customer.Basic Qualifications4+ years of professional non-internship marketing experienceExperience with onsite marketing, lifecycle marketing and digital advertisingExperience with A/B or multivariate testingExperience using data and metrics to measure impact and determine improvementsPreferred QualificationsBachelor's degreeOur inclusive culture empowers Amazonians to deliver the best results for our customers.If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.If the country/region you're applying in isn't listed, please contact your Recruiting Partner.Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.#J-*****-Ljbffr



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