Ralph Lauren Regional Vic
11 ore fa
Position Overview The Regional Clienteling Manager is responsible for Clienteling for the region, working closely with the Regional Manager and Store Managers, building and maintaining the client portfolio by contributing to the collective and individual performance of the regions Clienteling KPI's and objectives.To this end, he is responsible for the achievement of Region clienteling targets, supporting store managers and their sales team member trough setting strategies, planning in store moments activation and achieving challenging objectives following each steps in the clienteling process and metrics: data capture, contactability, prospecting, client outreach, appointments, and top tier client engagement, retention and HNW acquisition Essential Duties & Responsibilities üIn partnership with the EMEA Clienteling team, launch and lead the execution of VIC Development initiatives in store build an effective client centric culture across the region, supporting stores in developing meaningful 1:1 relationships, leveraging all commercial and experience activations provided by corporate.üMake sure that all Clienteling tools and activations are implemented, understood and leveraged at store level, driving key KPIs' and maximising ROI üIn partnership with the EMEA Experience and development team, develop and implement in-store programs to stimulate clienteling development and results üWork closely with Regional Manager and Store Management to built an appropriate strategy and to select the right client profiles for local and global client activations in-store and off-site üAccountable for all Clienteling metrics for the regional (data capture, Clienteling sales, client outreach, appointments, retention...) üBe an ambassador leading by example on all clienteling aspects from welcoming clients to entertaining clients during in-store and off-site events üEnsure the successful adoption of the Clienteling app among the store management and the Sales Associates üRecruit New potential VICs within and outside of the store Develop a comprehensive acquisition strategy to accelerate HNW growth for Italy leveraging key partnership in alignment with marketing/Clienteling üRecruit and acquire new HNW clients, delivering personalized and Bespoke development plans üDrive effective prospect conversion rates across retail events üProvide and delivery training, motivation and coaching to all Store Manager and sales staff to upgrade their ability to create and develop strong relations with clients üRetain and develop the existing VIC portfolio With a focus on HNW clients build an effective client development strategy looking at all trade in, up and across opportunities üConstantly monitor and coach Sales Associates on data collection to enrich the data base üHighlight the importance of customer retention and being a service-centric leader through role play,morning huddle and be spoke Meeting.üProactively support to identify lapsing clients and implement actions to re-engage with them üManage the regional store empowerment budget to treat VICs and enhance the instore experience üChampion client experience and leading with luxury lifestyle üOwnership of the client experience in store, stimulate store teams to prepare, execute and follow up Private Appointments.üDevelop Operational standard procedure for clienteling.üFacilitate and support out of store lunches or dinners with VIC and deputy client advisor üHelp the team to deep-dive client profiles, behavior and preferences to personalize the experience üIn view of the exposure to events and to protect the customer data privacy, we request that you adhere to the Global Media and Social Policy.Experience, Skills & Knowledge ü5 years minimum of Luxury Retail experience üDeep knowledge and understanding of Luxury Business, customers, competitors and products üPrevious people management experience üIn-depth knowledge of developing and implementing excellence in customer service and client relations üCommercial awareness üAbility to be pro-active and self-motivated üFlexibility with hours to suit the business needs üExcellent verbal and written communication skills.Ability to communicate down, across and upwithin the organization.üExcellent time management skills with the ability to prioritize workloads to meet deadlines üUsable knowledge of computer software (MS Word, MS Excel, MS PowerPoint, MS Outlook).
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