Regional Brand Marketing Curricular Internship

This role in summary We are looking for a proactive and motivated Regional Brand Marketing Intern to support the Regional Brand Marketing team across multiple European markets. This role offers a unique opportunity to gain hands-on experience in brand management, product launches, consumer engagement initiatives, and cross-functional project coordination within a dynamic international environment. The intern will work closely with the Regional Brand Lead and partner with global and local marketing teams, agencies, and cross-functional stakeholders to deliver key marketing activities across our brand portfolio. The role will focus primarily on Beko while also supporting selected initiatives for Whirlpool, Bauknecht, Hotpoint and Indesit. Your responsibilities will include Brand & Project Management
• Support the Regional Brand Lead in the planning and execution of regional marketing initiatives.
• Assist in coordinating cross-functional projects involving marketing, sales, product management, and external partners.
• Monitor project timelines and help ensure key deliverables are completed on schedule. Communication campaigns
• Support the regional execution of Beko new campaign across the key local markets.
• Collaborate in Beko Europe strategic connectivity project Product Launch Coordination
• Cascade the communication package for one of our main product launches across regional markets.
• Ensure a strong execution of launch materials, including marketing assets and product content.
• Make sure global strategy and local market implementation are aligned. Asset Management & Market Coordination
• Track and verify the timely delivery of marketing assets for the Whirlpool, Bauknecht, Hotpoint, Beko, and Indesit brands.
• Liaise with internal teams to ensure asset quality and completeness.
• Support local markets in accessing and deploying these marketing materials. Promotional Activations
• Assist in the development and execution of promotional and consumer engagement activities across three European markets.
• Help coordinate activation plans with local teams, internal stakeholders and external agencies.
• Monitor campaign implementation and collect feedback to support performance evaluation and future recommendations. Reporting & Analysis
• Prepare presentations, reports, and project updates for internal stakeholders.
• Support the analysis of campaign performance, promotional activities, and market feedback.
• Consolidate information from multiple markets to facilitate regional decision-making. Minimum requirements
• Currently pursuing a Bachelor's or Master's degree in Marketing, Business Administration, Communications, or a related field.
• Strong interest in brand marketing, consumer products, and international business.
• Excellent organisational and project coordination skills.
• Strong attention to detail and ability to manage multiple priorities simultaneously.
• Proficiency in Microsoft PowerPoint, Excel, and Teams.
• Excellent communication skills in English; additional European languages are a plus.
• Team-oriented mindset with the ability to work effectively in a multicultural environment.
• Strong problem-solving skills and a proactive approach to identifying practical solutions.

What we offer
You can expect to gain so much more than a curricular full time 6-month internship:
• Exposure to regional marketing strategies across multiple European markets.
• Hands-on experience in product launches and brand management.
• Opportunity to work with leading household appliance brands.
• Experience collaborating with international teams and external agencies.
• Development of project management, stakeholder management, and marketing execution skills in a fast-paced environment.
• great business exposure and hands-on experience
• full accountability of your own project
• constant support and interaction with our managers
• a monthly expense reimbursement of 900€ gross, plus a meal voucher (10€ per day for each day in the office).
• smart, open space and hi-tech office environment
• the opportunity to work into the number one major appliance manufacturer in the world. Sounds interesting? Apply now We are an equal opportunity employer. All applicants will be considered for employment without attention to race, sex, colour, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender identity and expression, marital status or political opinion. For more information

about us
look at www.bekoeurope.com or follow us on LinkedIn. Looking for new opportunity? Review our career page here.